About this role
About the role
You run the paid ad account day to day. Launch tests, manage budgets, cut what is not working and scale what is. You own the numbers and report on them clearly.
What you will do
- Manage Meta and TikTok ad accounts day to day: campaign structure, budgets and bidding
- Launch new creative into test campaigns and read results
- Scale winners and cut losers after a fair test
- Monitor ROAS, CPA, AOV and contribution margin, not just platform metrics
- Work with the creative team on what to test next
- Report on performance regularly and clearly
Requirements
- 2+ years running paid social for DTC ecommerce brands
- Experience managing meaningful monthly ad spend
- Strong with numbers, and able to work out what you can afford to pay for a customer
- Understanding of creative, since creative is what drives performance
- Clear written communication
- Google Ads experience alongside paid social
- Familiarity with Triple Whale, Northbeam or similar attribution tools
- Experience with Shopify and the full funnel beyond the ad platform
- Open to candidates from Latam or Eastern EU
Benefits
- Working remotely for a US-based DTC
- Salary paid in USD