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Area Sales Manager, South & West China

Teradyne
Guangzhou-Remote, CN
Remote

About this role

Area Sales Manager, South & West China

Opportunity Overview

  • Develop and expand assigned customer accounts to achieve and exceed sales objectives.
  • Manage business development activities across Southwest China, Guangdong, and Fujian, identifying new growth opportunities and strengthening customer relationships.
  • Create and execute strategic account plans, including ecosystem partner engagement, to drive customer conversion and increase share of wallet.
  • Maintain a healthy and sustainable sales pipeline, ensuring sufficient opportunity coverage and accurate forecasting.
  • Develop and execute weekly and monthly action plans aligned with Key Account Plans (KAP) to achieve short-term, mid-term, and long-term business objectives.
  • Effectively leverage internal resources, channel partners, and cross-functional teams to maximize customer success, market share, and win rates.
  • Develop and implement winning strategies for strategic opportunities, leading opportunity qualification, competitive positioning, and deal execution.
  • Apply value-based selling methodologies to identify customer needs, articulate business value, and deliver differentiated solutions.
  • Recruit, develop, and manage distributors, system integrators (SIs), and channel partners to drive pipeline generation, forecasting accuracy, order intake, and revenue growth.
  • Build strong relationships with key decision-makers, influencers, and stakeholders at all levels within customer organizations.
  • Provide accurate sales forecasts, market insights, and competitive intelligence to support business planning and strategic decision-making.

All About You

We seek individuals who share our passion and determination. Our commitment to customer success drives us to go the extra mile. If you're ready to join us in this mission, take a closer look at the minimum criteria for the position.

  • Bachelor's degree in Business, Engineering, Automation, Robotics, or a related field.
  • Proven track record of achieving or exceeding sales targets in industrial automation, robotics, manufacturing, or related technology sectors.
  • 5 years experience in account management, channel development, and complex solution selling.
  • Demonstrated ability to develop strategic account plans and manage large, multi-stakeholder opportunities.
  • Excellent communication, negotiation, and relationship-building skills.
  • Experience working with distributors, system integrators, and ecosystem partners.
  • Self-motivated, results-driven, and able to work independently in a fast-paced environment.
  • Willingness to travel extensively within the assigned territory.

Benefits

  • Teradyne offers a variety of robust health and well-being benefit programs, including medical, life and disability insurance, paid vacation & holidays, tuition assistance programs, and more.

LI-KS1

Job Segment: Business Development, Sales Management, Engineer, Manager, Sales, Engineering, Management

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