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Venue Ancillary Manager

Live Nation
Bristow, VA
On-site

About this role

About the Role As the Venue Ancillary Manager at Jiffy Lube Live in Bristow, VA, you will lead a team responsible for generating revenue through VIP upgrades, premier parking, lawn chair rentals, fast lane access, future ticket sales, and other upsell opportunities on show days. This part-time, seasonal role is primarily evenings, weekends, and holidays, with in-office pre- and post-event responsibilities. Your mission is to drive sales while ensuring an exceptional guest experience. What You'll Do

  • Maximize Revenue & Guest Satisfaction by overseeing the execution of all upsell programs and ensuring seamless guest interactions
  • Continuously analyze data and guest feedback to adjust pricing strategies and sales tactics
  • Identify new revenue opportunities that enhance the fan experience
  • Participate in the venue’s sustainability initiatives, educating guests and staff on eco-friendly efforts while devising programs to reinforce these efforts
  • Lead & Develop a High-Performing Team: train and manage the Ancillary Sales team to be proactive, sales-focused, and guest-friendly
  • Foster a culture of innovation and continuous improvement What We're Looking For
  • Sales-minded – you understand how to bundle products and create upsell opportunities that drive revenue
  • Analytical – you enjoy digging into concert data and metrics to identify trends and opportunities
  • Innovative & creative – you think outside the box to develop new revenue streams while enhancing the fan experience
  • Outgoing & personable – you build strong relationships with guests and team members alike
  • A strong leader – you have experience leading a small team and understand staffing, budgeting, and operational best practices

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