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DG

User Growth Sr. Analyst

DiDi global
hybrid
Bogotá, Colombia

About this role

Bogota - Colombia

The User Growth Sr. Analyst role offers a unique opportunity to drive growth in one of the fastest-growing companies, specifically in an exciting & booming new business line of grocery. This data-driven position requires a blend of analytical thinking and interpersonal skills to effectively manage user growth and influence user behavior.

In this role, you'll be...

  • Designing and executing user growth campaigns across online and offline channels, combining acquisition and engagement strategies to drive sustainable growth
  • Deep-diving into traffic and user behavior data to identify opportunities, optimize traffic strategies, and guide users through the most effective end-to-end journey.
  • Building trackers, dashboards, and performance reports to monitor key results, evaluate strategy performance, and turn data into actionable insights.

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