About this role
Trade Marketing Lead
Job Description
Are You Ready to Make It Happen at Mondelëz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
You help execute the revenue management workstream to help us optimize the return on investment on our trade spend activities.
How you will contribute
- You will:
- Work with customer teams to track progress towards revenue KPIs
- Complete promotional post evaluations in partnership with Finance and Marketing
- Support the Customer Planning Manager by providing regular reporting including volume tracking, trade spend, % promoted, seasonal in flight tracking
- Monitor revenue realization of any cost price increases
- Work with customer teams and Sales Finance to ensure all trade spend in the system is accruing correctly
- Attend customer forecast surgeries to understand customer dynamics and identify opportunities and risks to the plan
- Approve promotional activity in line with guidelines with regular reviews of promotional spend
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Commercial and financial acumen
- Reducing complexity using an analytical, disciplined and collaborative approach
- Synthesizing multiple data points into a holistic position
- Organizing and prioritizing
- Problem solving
- Finding new and innovative solutions
- Working in a fast-moving consumer goods or consumer packaged goods environment a distinct advantage
- Customer and category knowledge a distinct advantage
More about this role
What you need to know about this position:
- Lead the development and execution of revenue growth strategies across all products, ensuring alignment with corporate goals and market dynamics.
- Overseeing the category’s daily sales operations to ensure all category targets are on track and in line with company’s short- and long-term strategies.
- Owning the category’s budget allocated to POSM, visibility, in-store activations, and POB solutions.
- Oversee pricing architecture and analyze price elasticity across different segments (e.g., premium, value, health-focused) to maximize both volume and profitability.
- Drive the annual planning process, including revenue and volume targets, by collaborating with Category, Channel, Sales, and Finance teams.
- Own the monthly forecasting process across all categories, leveraging market intelligence and cross-functional inputs.
- Evaluate and design promotional strategies and trade investment plans, ensuring optimal ROI and shopper impact across Modern and Traditional Trade channels.
- Partner with Supply Chain to optimize SKU availability during high-demand periods and seasonal peaks.
- Leading the process of new product launches forecast, identifying packages & price points, in cooperation with management and key stakeholders (Bottom up)
- Monitor performance KPIs (e.g., revenue, margin, share, distribution) across categories and deliver actionable business insights.
- Identify strategic opportunities and course-correct plans in real time based on market shifts, competitive actions, and retailer dynamics and periodically updating, the category’s Channel strategy by Retail environment /