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SVP, Team Lead, Brand & Business Marketing-Brand, COO

DBS Bank Ltd
Taipei Posted Oct 22, 2026
Full-time

About this role

Responsibilities

  • Lead the strategic development and execution of brand and business marketing initiatives to strengthen brand equity and market positioning.
  • Manage and mentor a high-performing team, fostering a culture of collaboration, innovation, and continuous professional development.
  • Partner with senior business stakeholders and regional teams to align brand strategies with business objectives and drive growth.
  • Oversee marketing operations, budget allocation, and financial governance in alignment with COO guidelines.
  • Drive the end-to-end delivery of major brand campaigns, ensuring consistency across all touchpoints and channels.
  • Establish robust measurement frameworks and KPIs to track, analyze, and report on the effectiveness of marketing initiatives.
  • Manage relationships with external agencies, partners, and vendors to ensure optimal delivery and value.

Requirements

  • Proven track record of leadership in brand management, marketing, or corporate communications, preferably within the financial services sector.

  • Demonstrated experience in leading and developing high-performing teams in a dynamic corporate environment.

  • Strong strategic thinking capabilities with the ability to translate business goals into actionable marketing plans.

  • Exceptional stakeholder management and interpersonal skills, with the ability to influence and collaborate across diverse business units.

  • Solid understanding of marketing operations, budget management, and governance frameworks.

  • Excellent analytical skills with a data-driven approach to decision-making and performance measurement.

  • University degree or equivalent professional qualification in Marketing, Business Administration, or a related field.

  • Apply Now

  • We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.

Location

A12 - 15F (Taiwan)

Job:

Marketing and Communications

Schedule:

Regular

Employee Status:

Full time

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