About this role
Job title: Strategist
About the Role The purpose of this role is to partner with a senior strategist and the communications planning lead to deliver an understanding of the cultural narrative, ensuring deliverables are grounded in a strategic set-up and partnering with media activation teams on go-to-market ideas.
What You'll Do
- Collaborates with internal team to deliver day to day strategic work for client(s), stewarding strategies through to execution in collaboration with internal team
- Delivers a point of view around a client's business/category, culture and consumer by compiling, analysing and interpreting information from various research sources, and apply to day to day briefs
- Repurposes agency thought leadership for clients. Contributes to agency or client thought leadership
- Briefs internal working teams and external media publishers/partners for ideation, lead and steer brainstorms
- Keeps a pulse on leading and emerging media channels/partners and how to apply them to media/consumer brief responses
- Mentors junior strategists
- Develops strong audience empathy through understanding quantitative and qualitative data inputs
What We're Looking For
- Experience delivering day-to-day strategic work for clients and stewarding strategies through to execution
- Ability to compile, analyse and interpret information from various research sources and apply to briefs
- Skills in repurposing agency thought leadership for clients and contributing to agency or client thought leadership
- Experience briefing internal teams and external media publishers/partners for ideation and leading brainstorms
- Knowledge of leading and emerging media channels, with a skew toward digital, and applying them to media/consumer briefs
- Proven ability to mentor junior strategists
- Strong audience empathy from quantitative and qualitative data inputs