About this role
At Bailey Nelson, we’re on a mission to change how people see the world and how the world sees them. We’re a down-to-earth team that’s obsessed with improving every day, and we’re growing fast.
Due to exciting growth plans and recent internal promotions & moves across the business, we’re looking for a Store Manager in Training to join our Flagship Pitt St store! This is your chance to step into one of Sydney’s most iconic retail precincts, help lead a high-performing team, and make a massive impact.
Why this role is a game changer
As a Bailey Nelson Store Manager in Training, you won’t just support the store, you’ll help run it. You’ll play a key role in delivering seamless, joy-filled customer experiences, from clinic to frame styling to final dispense. This is more than a job - it’s an intensive, fully supported leadership launchpad designed to transition you directly into running your own store.
Two ways to win in this role:
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Strong Retail Store Manager with zero optics experience? You bring the proven leadership, team coaching, and commercial chops, and our in-depth 6-month training will teach you the clinical and dispensing side from scratch.
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Optics background ready for your own management role? You know the clinical world, and we’ll fast-track your retail management, P&L ownership, and flagship leadership skills so you can run your own store in 6–12 months.
You’ll:
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Support with store operations (including running the store 2 days a week)
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Support the Store Manager & Optometrist to drive performance
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Own the customer journey and make every interaction exceptional
What’s in it for you
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OTE $90,000 (Base + Super + Monthly + Annual Bonus + Profit bonus) (monthly & annual incentives)
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Fast-track to leadership - Your own store in 6-12 months
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Real career growth - New stores opening across AU & NZ in 2026
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Hands-on training - Learn optical dispensing + leadership skills
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Mentorship that matters - Coaching from Store, Regional & Area leaders
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Build your own customer base – With strong local marketing support
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2 free pairs of glasses per quarter product allowance so you can rep the brand in style and a year's supply of contacts!
What we’re looking for
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Retail, Hospitality, or Optical Leadership Experience: Proven experience at a supervisor or management level within a fast-paced retail, hospitality, or customer-centric environment You know how to lead from the front, manage shifts, and keep a team motivated
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Values-Driven & Grounded: Someone who aligns perfectly with our culture and values - down to earth, tight knit and constantly striving to improve
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Commercial Acumen & Sales Drive: Proven experience at a supervisor or store management level, with a track record of smashing sales budgets and driving retail KPIs (Multipairs, ATV, Conversion)
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Exceptional Customer Service Skills: A passion for delivering world-class optical experiences, mastering the customer journey, and prioritising the customer above all else
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Natural Leadership & Accountability: Experience running daily store operations, managing rosters, and taking full ownership of store performance. You lead by example and love coaching and upskilling team members
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An Aspiring Store Manager: A driven retail leader with the ambition and resilience to upskill and step into a BN Store Manager role within 6–12 months
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Available to work full time 38 hours, Sunday–Thursday roster
This is your chance to step into an exciting role, elevate your leadership career, and be part of a brand that’s growing fast.
Ready to frame your future? Apply now.
Bailey Nelson is proud to be an inclusive, diverse workplace. We welcome applicants from all backgrounds and identities.