About this role
Job title: Specialist META & Digital Media Marketing
About the Role Join PUMA Marketing, a globally connected team that crafts stories and experiences for fans around the world. This role focuses on ensuring a cohesive message across functions, channels and regions, and on creating moments that engage consumers through digital and in-person activations.
What You'll Do
- Collaborate across functions, channels and regions to deliver a seamless and consistent brand message to consumers.
- Develop and execute digital marketing initiatives, including META & Digital Media, and leverage new technologies and platforms to engage Generation Z.
- Partner with global and local ambassadors, influencers, gamers, and partners to create relevant moments and experiences across multiple touchpoints.
- Support cross-functional teams across regions to drive campaigns from ideation to execution.
- Participate in events and activations to connect with consumers.
What We're Looking For
- Experience in consumer marketing, digital media, brand management, or related fields.
- Ability to work across regions and functions in a fast-paced environment.
- Strong storytelling skills with the ability to translate product narratives into engaging consumer experiences.
- Familiarity with digital platforms, social media, influencers, and esports is a plus.
Nice to Have
- Experience with esports events, gaming activations, and influencer partnerships.
- Interest in fashion and sports culture.