About this role
Job Summary
The Social Media Specialist manages CIG Motors' social media presence, developing content and campaigns that grow brand awareness, drive engagement, and generate traffic and leads across social platforms.
Key Responsibilities
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Content
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Planning & Execution
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Develop
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and manage a social media content calendar across platforms.
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Execute
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organic and paid social media campaigns aligned with overall marketing objectives.
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Community
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& Reputation Management
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Engage
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with followers, respond to comments and direct messages, and manage the
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brand's online reputation.
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Monitor
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conversations and sentiment around the brand and escalate issues where
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necessary.
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Analytics
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& Optimization
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Track
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social media performance metrics and prepare regular reporting.
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Analyze
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data to optimize content and campaign performance.
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Collaboration
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& Trend Monitoring
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Work
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closely with the Creative Director and Motion Designer & Video Editor
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to develop content assets.
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Stay
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current with social media trends, platform updates, and best practices to
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keep content relevant.
Requirements
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Bachelor's
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degree in Marketing, Communications, Mass Communication, or a related
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field.
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Minimum
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of 2- 4 years' experience managing brand social media accounts.
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Experience
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with social media management and analytics tools.
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Strong
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copywriting and content creation skills.
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Sound knowledge
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of social media platforms and best practices.
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Analytical
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skills, with familiarity with social media analytics tools.
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Creativity
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and strong awareness of digital and social trends.
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Effective
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community management skills.
Benefits
- Competitive
Salary
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13th Month Allowance
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Leave Allowance
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Monthly Performance Bonus
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Retirement Savings
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Medical Coverage
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Paid Time Off
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Opportunity to work in a fast-paced and dynamic environment