About this role
Job Title: Social Media & Marketing Manager
Social Media & Community, Marketing
- Content planning, scheduling, captions, posting, reposting
- Content mapping for seasonal needs: content volume, type by platform
- Partnering with licensees, ecomm schedules by region, stores for commercial strategy
- Ensure product is live prior to scheduling
- Community management, engagement, comments, DMS, customer service directions
- Licensee + distributor social media content review, integration
- UGC - sourcing, outreach, scheduling, permissions for contributor content
- Support on influencer marketing, talent, performance, product, content, etc
- VIP and influencer product seeding
- Collaborations; Content needs, strategy, plananing
- Relationships with licensees, categories, style, ecomm schedules and weekly updates
Social Media & Community
- Scheduling content; campaigns, collaborations, events, commercial, etc.
- Stories and Feed across all social platforms (IG, FB, TikTok, X, Pinterest, YouTube)
- Creating editorial, captions with rich storytelling, deeper rooted experiences, or product insights
- Ensuring product is live on site prior to scheduling.
- Community Engagement
- Reposting brand appropriate tags/content throughout the day to capture in real time social engagements
- Replying to comments/ messages within 48 hours
- Replying to customer support questions within 48 hours
- Gather and organize product requests, including selections, sizing, quantities, and shipping details.
- Own order tracking, shipping updates, and any adjustments or issues through delivery.
- Maintain a centralized seeding tracker to provide visibility across both marketing teams.
- Serve as the primary point of contact for seeding- related order updates and fulfillment needs.
CROSS-BRAND
- Photography and content for events, campaign shoots, editing if feasible
- Content trends, performance
- Content creation, editing, scheduling (bebe)
- Support on decks and presentations- social and influencer content
- Social Media Reporting - collabs, influencer, celebrity
- Support on all BSA social media handles across brands, log-ins, access, handle set up, verification
- SM handle master chart updater, by brand, franchisee, licensee
- Password updates, handle verification
- Boosting, admin, platform glitches and performance
Salary $100,000-$110,000
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