About this role

Social Media Manager

Job Overview

Location

Ikeja, Lagos, Nigeria

Salary

NGN 200,000 - 250,000 monthly

Employment Type Full-time

Work Arrangement Hybrid

Sector Sales & Marketing

Experience Level Mid-level (3-5 years)

Application Deadline November 5, 2026

About the Company

PeSS Group is a dynamic agency at the forefront of strategy and creative services, dedicated to driving impactful results for its diverse portfolio of clients. The company fosters a collaborative environment where innovation and data-driven insights are paramount to success.

Specializing in digital marketing, PeSS Group empowers brands to connect with their audiences through compelling content and strategic campaign execution. Their expertise spans across various platforms, ensuring a comprehensive and integrated approach to brand building and engagement. The creative team is committed to staying ahead of industry trends and leveraging emerging formats to maintain client relevance in the fast-paced digital world.

Job Description PeSS Group is actively seeking a strategic and creative Social Media Manager to spearhead the development and execution of impactful social media strategies across its diverse client portfolio.

This hybrid role, based in Ikeja, Lagos, offers a unique opportunity to drive engagement, foster brand growth, and achieve measurable results in the dynamic digital landscape. You will be instrumental in shaping brand narratives and connecting with target audiences across major platforms.

Key responsibilities include crafting monthly content calendars, designing platform-specific content strategies, and monitoring emerging trends to ensure brand relevance. You will collaborate closely with creative teams, oversee community management, and meticulously track performance metrics to optimize content and campaign effectiveness.

Required Skills

Social Media Strategy
Content Calendar Development
Campaign Planning
Platform-Specific Content Strategy
Short-Form Video Concepts
Reels/TikToks/YouTube Shorts Creation
Trend Monitoring
Community Management
Audience Engagement
Brand Communication
Performance Tracking
Reach & Engagement Reporting
Click-Through Rate Analysis
Return on Ad Spend (ROAS) Analysis
A/B Testing
Social Listening Tools
Client Management
Organization
Multitasking
Paid Social Media Campaigns
Creative Industry Experience
Copywriting
Storytelling
Visual Content Judgment
CapCut
Adobe Premiere
Canva
Photoshop
Meta Business Suite
Hootsuite
Google Analytics
Sprout Social

Key Responsibilities

Develop and execute social media strategies for platforms including Instagram, TikTok, LinkedIn, X, YouTube, and Facebook.
Create monthly content calendars, campaign plans, and platform-specific content strategies.
Develop concepts and briefs for short-form videos, Reels, TikToks, YouTube Shorts, and static content.
Monitor trends, internet culture, and emerging formats to maintain brand relevance.
Collaborate with copywriters, designers, videographers, and performance marketers.
Oversee community management, audience engagement, and brand communication.
Track and report on reach, engagement, follower growth, click-through rates, and return on ad spend.
Conduct A/B testing and utilize analytics to enhance content performance.
Manage multiple client accounts and deliver monthly reports with actionable recommendations.

Qualifications

Minimum of 3 years of professional social media management experience; agency experience is preferred.
Strong understanding of social media platforms, algorithms, trends, and content formats.
Excellent copywriting, storytelling, and visual content judgment.
Experience with analytics and social listening tools such as Sprout Social, Meta Business Suite, Hootsuite, or Google Analytics.
Strong client management, organization, and multitasking skills.
Basic skills in CapCut, Adobe Premiere, Canva, or Photoshop are advantageous.
Experience setting up paid social media campaigns is an added advantage.
Experience in the creative industry is required.
Benefits & Perks
Professional development budget for courses and industry conferences.
Paid time off, health insurance, team retreats, and wellness allowances.
Collaborative work environment with opportunities to contribute creative ideas.