Social Media Manager / Content Creator

Social Media Manager / Content Creator

Job Overview

Location: Remote

Salary: NGN 100,000 monthly

Employment Type: Full-time

Work Arrangement: Remote

Sector: Sales & Marketing

Experience Level: Junior (1-3 years)

Application Deadline: October 8, 2026

About the Company

FlyNaija is Nigeria's premier domestic flight comparison platform, dedicated to simplifying air travel for everyday Nigerians. Our mission is to empower users to find the cheapest flights in mere seconds, making travel more accessible and affordable across the country.

We foster a creative and community-minded environment where innovation thrives. Our team is passionate about leveraging technology to solve real-world problems and enhance the travel experience for millions.

At FlyNaija, we believe in the power of clear communication and engaging content to build a loyal customer base. We are committed to growth, both for our platform and for our team members, offering opportunities for professional development and internal advancement.

Job Description

FlyNaija is seeking a dynamic Social Media Manager and Content Creator to become the voice of our brand online. Your mission will be to craft compelling content that inspires Nigerians to travel, driving engagement and building a loyal community of users.

As a key member of our team, you will be responsible for planning, creating, and publishing engaging content across major social media platforms including Instagram, TikTok, X (Twitter), Facebook, and Threads. This involves producing high-quality graphics, short-form videos, reels, and carousels that clearly communicate FlyNaija's value proposition. You will also maintain a comprehensive monthly content calendar, ensuring alignment with flight seasons, promotions, and trending topics, while writing captivating captions tailored to each platform's unique audience and algorithm.

Beyond content creation, you will actively engage with our community by responding to comments, DMs, and mentions promptly, fostering a vibrant and supportive environment. Identifying and collaborating with travel communities, micro-influencers, and potential brand advocates in Nigeria will be crucial. You will also design and execute interactive campaigns, such as polls, Q&As, and travel challenges, to expand our reach and deepen brand affinity. Any customer complaints received through social channels will be promptly flagged and escalated to the appropriate support teams.

Data-driven insights will guide your strategy. You will track key metrics like follower growth, reach, engagement rates, and click-through rates weekly, preparing concise monthly performance reports with actionable recommendations. Continuous monitoring of competitor accounts and other Nigerian travel brands will help surface new opportunities and best practices, allowing you to iterate on content strategy and focus on what consistently delivers the best results.

Translating FlyNaija's product updates, fare alerts, route announcements, and partnerships into shareable stories will be a core responsibility. You will champion a distinct, approachable, and aspirational brand voice that resonates deeply with everyday Nigerian travellers. Sourcing and repurposing user-generated content, customer testimonials, and flight reviews with proper permission will further enrich our narrative. Collaboration with the wider team on campaigns tied to airline promotions, seasonal deals, and new feature launches will also be integral to your role.

Qualifications

• Minimum 1 year of proven experience managing social media accounts for a brand, business, or organization.

• A portfolio or live examples of social media content you have created (handles, pages, or a portfolio link).

• Strong visual sense — ability to produce clean, scroll-stopping graphics in Canva or equivalent tools.

• Confident writing skills in English with the ability to adjust tone from playful to professional.

• Self-motivated and disciplined — ability to manage your own schedule in a fully remote role.

• Reliable internet connection and a smartphone with a good camera (for creating content on the go).

• Experience in travel, aviation, hospitality, or e-commerce brands (Nice to Have).

• Short-form video editing skills: CapCut, InShot, Adobe Premiere Rush, or similar (Nice to Have).

• Familiarity with social media scheduling tools (Later, Buffer, Hootsuite, Meta Business Suite) (Nice to Have).

• Basic analytics literacy — ability to read an Instagram Insights or TikTok Analytics dashboard (Nice to Have).

• TikTok content experience, especially around lifestyle, travel, and viral short-form formats (Nice to Have).

• Experience running paid social campaigns (Boost posts, Meta Ads, X Ads) is a bonus (Nice to Have).

• Benefits & Perks

• Monthly Salary: ₦100,000 per month, paid at the end of each calendar month.

• Performance Bonuses: Quarterly bonuses tied to growth milestones and campaign results.

• Free Data Allowance: Monthly mobile data stipend.

• Fully Remote: Work from anywhere in Nigeria.

• Creative Freedom: Ownership of content strategy.

• Growth Opportunity: Opportunities for advancement within the company.

• Travel Perks: Access to exclusive fare alerts and priority booking assistance.