About this role
Job title: Social Media Manager
Br Babies is seeking a dedicated Social Media Manager to join our remote team. This role is ideal for a creative and proactive individual with 1-2 years of experience in managing social media platforms, particularly Instagram.
You will be responsible for maintaining a consistent and engaging online presence for Br Babies, developing and scheduling compelling content around pregnancy, childbirth, travel, and our services. This includes crafting clear, engaging captions that resonate with prospective clients and address common inquiries.
The ideal candidate will also be proficient in creating basic graphics and short-form videos using tools like Canva and CapCut. You will actively respond to comments and inquiries, directing serious leads to the appropriate channels, and stay updated with relevant trends to adapt content for our brand.
Required Skills
- Social Media Management
- Online Presence Management
- Content Creation (Instagram)
- Content Scheduling
- Educational Content Development (pregnancy, childbirth, travel)
- Caption Writing
- Basic Graphics
- Short-form Video Creation
- Canva
- CapCut
- Social Media Engagement
- Trend Monitoring
- Content Adaptation
Key Responsibilities
- Maintain BR Babies' social media page and maintain a consistent online presence
- Create and schedule engaging content for Instagram
- Develop engaging and educational content around pregnancy, childbirth, travel, and the services BR Babies provides
- Write clear, engaging captions that speak to prospective clients and address common questions
- Create basic graphics and short-form videos using Canva, CapCut, or similar tools
- Respond to comments and social media enquiries professionally, and direct serious enquiries to the appropriate contact/channel
- Keep up with relevant trends and content formats that can be adapted for the brand
Qualifications
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1-2 years experience
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About This Role
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The e-commerce and parenting niche in Nigeria is rapidly expanding, requiring sophisticated digital engagement strategies to connect with target demographics. This role focuses on maintaining a consistent and engaging online presence, specifically for Instagram. You will develop educational content around critical topics like pregnancy and childbirth, ensuring brand messaging resonates deeply. Your efforts will directly enhance brand visibility, foster community engagement, and convert inquiries into client relationships, significantly impacting market penetration and business growth.
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Who Should Apply
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How to Stand Out When Applying
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Posted Date
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October 7, 2026