About this role
Social Media Manager
Social Media Manager at African Industries Group (AIG)
African Industries Group (AIG) is a diversified global conglomerate with a legacy of 51 years of business excellence and sustainable growth. It is headquartered in Lagos, Nigeria. It has been contributing to Nigeria’s socio-economic growth and industrial development and is equally committed towards the nurturing and development of the local community.
Job Type
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience
- Location Lagos
- Job Field Marketing and Communication
Job Summary
We are currently seeking a creative, strategic, and results-driven Social Media Manager to join our team.
Key Responsibilities
- Develop and implement effective social media strategies aligned with the company’s objectives.
- Manage and maintain the company’s social media platforms and online presence.
- Create engaging and relevant content across various social media channels.
- Develop content calendars and coordinate timely content publishing.
- Monitor social media trends, audience engagement, and industry developments.
- Track and analyze social media performance and prepare regular reports.
- Manage online communities and respond appropriately to comments, messages, and inquiries.
- Collaborate with internal teams to support campaigns, employer branding, and corporate communications.
- Monitor competitors and identify opportunities to improve the company’s digital presence.
Requirements
- Bachelor's degree in Marketing, Communications, Mass Communication, Digital Marketing, or a related field.
- Proven experience in social media management or a similar role.
- Strong understanding of major social media platforms and digital marketing trends.
- Excellent written and verbal communication skills.
- Strong content creation, storytelling, and creative skills.
- Ability to analyze social media metrics and translate insights into actionable strategies.
- Knowledge of social media management and analytics tools.
- Experience with Canva, Adobe Creative Suite, or other content creation tools is an advantage.