Social Media Coordinator

Social Media Coordinator

Join a rapidly expanding personal media brand as a Social Media Coordinator, a crucial part-time role focused on driving organic social performance.

In this position, you will be instrumental in managing the end-to-end distribution of short-form content across platforms like TikTok and Instagram. This includes preparing assets, writing engaging captions and text overlays, maintaining a consistent Instagram Stories cadence, and meticulously managing the content calendar several weeks in advance.

This role is designed for a highly organized and detail-oriented individual who thrives on independent work and proactive planning. You will operate within an established system, collaborating closely with the content lead and utilizing tools such as Asana and Air for content management and asset organization.

Your responsibilities will extend to refining social copy, sourcing reference content, and applying performance data to optimize future content decisions. While AI tools will assist in caption and script drafting, your human oversight and revision will be key to final approval.

Required Skills

• TikTokInstagramContent Calendar ManagementAI ToolsCopywritingSocial Media DistributionContent CoordinationWritten EnglishAsanaAirBuffer

Key Responsibilities

• Prepare TikTok, Instagram, and other channel assets for final approval and publication.
• Review edits, prepare hooks, captions, music selections, and file naming conventions.
• Support a high-volume publishing cadence without compromising quality.
• Maintain a consistent Instagram Stories cadence using supplied copy and graphics.
• Source reference content from other creators to support ideation.
• Write platform-ready captions using AI workflows and knowledge bases.
• Apply text overlays to the client's house standard on every video.
• Apply weekly performance data to refine caption and overlay decisions.
• Own the shared Asana content calendar, planning each week in advance.
• Align the calendar with product and service promotions.
• Keep Air assets organized, production-ready, and accurately tagged.
• Identify repurposed content and request variations.
• Write and refine social copy for graphics, carousels, and Stories.
• Draft short-form scripts using supplied voice rules and resources, with human revision.
• Help automate script drafting as AI project knowledge grows.

Qualifications

• One or more years managing social media distribution or content coordination for a creator, personal brand, or media company.

• Ability to explain the objectives, decisions, and results behind previously managed work.

• Native fluency with TikTok and Instagram publishing, review workflows, and Stories.

• Meticulous attention to detail across captions, overlays, and scheduling.

• Structured, calendar-driven working style.

• Practical use of AI tools for captions and overlays within a disciplined workflow.

• Strong written English for captions and clear coordination.

• High ownership, reliable follow-through, and ability to work independently in a remote team.

• Benefits & Perks

• Part-time role (20 hours per week to start, with potential for full-time 40 hours per week).

• Schedule aligned with the client's U.S. working hours, with agreed overlap.

• Compensation commensurate with experience and performance.

• Remote work environment.