Slate Enrollment Communications Specialist (Non-Teaching Adjunct Level 2)

Slate Enrollment Communications Specialist (Non-Teaching Adjunct Level 2)

GENERAL DUTIES

Completes non-teaching projects or complex work in support of a Campus or University administrative or academic department. This work is generally of a temporary nature and requires specialized experience or expertise.

CONTRACT TITLE

Non-Teaching Adjunct

FLSA

Exempt

CAMPUS SPECIFIC INFORMATION

As a leading online school in New York since 2006, the CUNY School of Professional Studies (CUNY SPS) offers the most online bachelor's and master's degree options at the City University of New York, and serves as the University's first undergraduate all-transfer college. With 28 degrees and numerous other non-degree and grant-funded workplace learning programs, CUNY SPS meets the needs of adults who wish to finish a bachelor's degree, progress from an associate's degree, earn a master's degree or certificate in a specialized field, and advance in the workplace or change careers. Consistently ranked highly by U.S. News & World Report for its online offerings, CUNY SPS has emerged as a nationwide leader in online education. The School's renowned and affordable online programs ensure that busy working adults may fulfill their educational goals on their own time and schedule. As CUNY SPS moves beyond its 20th year, we dedicate ourselves to engendering an innovative and transformative student-centered experience.

CUNY SPS seeks a Slate Enrollment Communications Specialist to provide specialized enrollment communications and Slate CRM support for prospective students, applicants, admitted students, and other enrollment audiences. The position will plan, write, build, test, deploy, and optimize communications across the enrollment funnel, partnering with Admissions, Financial Aid, Marketing, Communications & Events, and other enrollment stakeholders to deliver clear, engaging, student-centered communications.

Reporting to the Chief Marketing Officer, with a dotted-line relationship to the Director of Admissions, the position will combine strong communications judgment with hands-on Slate expertise to support undergraduate and graduate recruitment and enrollment priorities.

Key responsibilities include, but are not limited to:

Develops, writes, edits, builds, and deploys communications for prospective students, applicants, admitted students, and other enrollment audiences.

Serves as a primary writer and builder for undergraduate and graduate admissions communications in Slate, including email campaigns, event communications, and other recruitment messages.

Creates and maintains communication plans that support students throughout the enrollment funnel, from inquiry through enrollment.

Develops segmented and personalized messaging and communication journeys for undergraduate, graduate, transfer, and other priority populations.

Ensures communications are clear, engaging, accurate, student-centered, and consistent with the School’s brand, voice, and enrollment priorities.

Partners with Undergraduate Admissions, Graduate Admissions, Financial Aid, Marketing, Communications & Events, and other campus offices to gather information, coordinate messaging, and align communications with recruitment priorities.

Maintains the enrollment communications calendar and manages timelines, approvals, testing, and deployment.

Reviews communications regularly and following recruitment and admissions cycles to ensure that content, dates, deadlines, links, and other information remain accurate and current.

Proofreads and quality-checks communications for content, grammar, formatting, links, personalization, audience criteria, and deployment settings.

Monitors communication performance and recommends improvements based on enrollment priorities, student needs, and engagement and conversion data.

Builds and maintains Slate forms, landing pages, queries, reports, filters, rules, and automated workflows that support enrollment communications.

Assists with reporting and analysis related to communication engagement, recruitment activity, funnel progression, and enrollment outcomes.

Ensures Slate communications and related processes comply with institutional policies and applicable privacy and accessibility standards.

Remains current on enrollment communications trends, Slate best practices, and emerging technologies.

NOTE:

• The appointment may not exceed 225 hours during the fall semester, 75 hours during the winter session, or 225 hours during the spring semester. Actual hours will be determined based on operational needs.

MINIMUM QUALIFICATIONS

Bachelor's Degree required.

OTHER QUALIFICATIONS

Preferred Qualifications:

Four or more years of related experience in higher education enrollment communications, admissions operations, CRM communications, Slate administration, or a closely related area.

Demonstrated hands-on experience working in Slate CRM, including building and deploying communications, queries, filters, populations, rules, forms, and automated communications workflows.

Working knowledge of HTML and CSS, with the ability to troubleshoot formatting and rendering issues in digital communications.

Excellent writing, editing, and proofreading skills, with the ability to translate enrollment priorities into clear, student-centered communications for varied audiences.

Exceptional attention to detail and a disciplined approach to testing audience criteria, personalization, links, content, and deployment settings.

Ability to manage multiple projects, priorities, and deadlines in a fast-paced environment.

Strong analytical, organizational, problem-solving, and interpersonal skills, with the ability to work independently and build productive relationships with both technical and nontechnical colleagues across Marketing and Admissions.

COMPENSATION

Salary commensurate with education and experience, from $53.76 - $58.18 per hour.

CUNY’s benefits contribute significantly to total compensation, supporting health and wellness, financial well-being, and professional development. We offer a range of health plans, competitive retirement/pension benefits and savings plans, tuition waivers for CUNY graduate study and generous paid time off. Our staff also benefits from the extensive academic, arts, and athletic programs on our campuses and the opportunity to participate in a lively, diverse academic community in one of the greatest cities in the world.

BENEFITS

• CUNY offers a comprehensive benefits package to employees and eligible dependents based on job title and classification. Employees are also offered pension and Tax-Deferred Savings Plans. Part-time employees must meet a weekly or semester work hour criteria to be eligible for health benefits. Health benefits are also extended to retirees who meet the eligibility criteria.

• CLOSING DATE

• November 20, 2026