SEO and AI visibility intern

Job title: SEO and AI visibility intern

About the Role

Join Signify's Digital Marketing Operations team in Madrid as an SEO and AI visibility intern. You’ll work on enhancing our consumer brand online presence and discoverability across search engines and AI-driven platforms, supporting data-driven optimization under supervision.

What You'll Do

• Conduct A/B tests on search visibility and AI-driven results; formulate hypotheses, execute tests on metadata or content, and analyze outcomes to refine strategies.
• AI Visibility & Optimization: Monitor how our brands are cited by AI agents (Search Generative Experience, LLMs) and optimize content for AI-driven 'answer engines'.
• Workflow Automation: Support the development and maintenance of SEO automations (e.g., automated ALT text generation or SEO field mapping) to increase team efficiency.
• Insight Generation: Use tools like Semrush, Search Console and Analytics platforms to extract data, identifying patterns and opportunities for visibility improvements across our consumer brands.
• Content & Prompt Engineering: Help create and refine SEO-optimized content, including the development of prompts to leverage AI in content drafting and curation.

What We're Looking For

• Analytical or Scientific Background: Currently studying or graduated in a field that requires strong logical reasoning and data analysis (e.g., Mathematics, Physics, Engineering, Data Science, or Economics).
• Data Literacy: Advanced proficiency in Excel/Google Sheets is a must. Familiarity with automation tools is a significant plus.
• AI Curiosity: Deep interest in the evolution of AI, LLMs, and how they impact information retrieval and consumer behavior.
• Digital Marketing Basics: Basic understanding of digital marketing channels, SEO fundamentals, and core KPIs (Clicks, Impressions, CTR, etc.).
• Soft Skills: Result-oriented, independent, and capable of structured "first-principles" thinking when solving complex problems.
• Communication: Fluency in English is essential for our global team; proficiency in other languages is highly valued.

Nice to Have

• Familiarity with automation tools (bonus).

Compensation & Benefits

• Career development opportunities, including mentoring, coaching and stretch assignments, with strong international exposure for dynamic profiles.
• Continuous learning through customized online programs and on-the-job experiences.
• We’re a global team of 27,000+ people with presence in 70+ countries and a committed, inclusive culture.