About this role

Senior Social Media Strategist

Job Overview

Location

Lagos, Lagos, Nigeria

Employment Type

Full-time

Work Arrangement

On-site

Sector

Sales & Marketing

Experience Level

Senior (5-8 years)

Application Deadline

October 17, 2026

Job Description

We are seeking a highly skilled Senior Social Media Strategist to join our dynamic team in Lagos.

In this pivotal role, you will be instrumental in shaping and executing cutting-edge social media strategies for a diverse portfolio of clients. Your expertise will drive audience engagement, content innovation, and campaign success, ensuring alignment with overarching brand objectives and business goals.

You will lead the charge in developing data-driven strategies, ideating compelling campaigns, and fostering significant audience growth across various platforms. Collaboration with creative teams, media buyers, and account managers will be key to delivering exceptional results.

If you are a strategic thinker with a passion for social media and a proven ability to deliver impactful results, we encourage you to apply.

Required Skills

Social Media Strategy
Content Planning
Campaign Execution
Audience Growth
Analytics
Reporting
Instagram
TikTok
LinkedIn
X
Facebook
Digital Platforms
Brand Consistency
Storytelling
Strategic Thinking

Key Responsibilities

Develop and execute data-driven social media strategies across multiple client accounts.
Lead content planning, campaign ideation, and platform growth initiatives.
Oversee content calendars and ensure timely execution of approved campaigns.
Collaborate with creatives, media buyers, content teams, and account managers on campaign delivery.
Monitor trends, platform updates, and competitor activities to drive innovative content direction.
Present strategies, reports, and performance insights to internal stakeholders and clients.
Ensure brand consistency, engagement quality, and overall account performance across platforms.

Qualifications

Bachelor's degree in Marketing, Communications, Mass Communication, or related field.
Minimum of 4 years experience in social media strategy or digital marketing.
Mandatory agency experience.
Strong understanding of Instagram, TikTok, LinkedIn, X, Facebook, and emerging digital platforms.
Proven experience managing high-performing brand or campaign accounts.
Proficiency in analytics, reporting tools, and social media management platforms.
Strong communication, storytelling, and strategic thinking skills.
About This Role
In the dynamic landscape of digital marketing, Lagos's advertising sector is experiencing significant growth, driven by innovative campaigns and a demand for expert digital storytelling. This role requires a deep understanding of API integrations, SEO optimization, and data visualization to craft compelling narratives. As a Senior Social Media Strategist, you will significantly impact client ROI by leading high-impact campaigns, scaling brand presence, and driving measurable business outcomes. Your strategic vision will be instrumental in shaping client success and contributing to the agency's growth trajectory.
Who Should Apply
Posted Date
October 4, 2026
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