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Senior Search Planner

Publicis Groupe
hybrid
New York, New York Posted Jul 15, 2026

About this role

About the Role Heartbeat seeks a Senior Search Planner to lead paid search efforts in healthcare marketing. The role requires 3-4 years of hands-on experience with keyword research, account restructures, and platforms such as Google Ads, Microsoft Advertising, and SA360. The Senior Search Planner will drive insights, optimize campaigns, and collaborate with clients and internal teams to deliver measurable results. What You'll Do

  • Provide high-level insights and recommendations on account performance
  • Present ideas and gain consensus from stakeholders
  • Explore, conceptualize, and implement new processes and workflows
  • Produce client-facing reports via PowerPoint
  • Conduct keyword research and competitive market analysis
  • Recommend testing opportunities and optimizations to clients and internal teams
  • Notify team of industry findings

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