About this role
As a Senior Salesforce Account Engagement (Pardot) Administrator, you will manage and support the Salesforce CRM and Pardot platform for a global user base. The role includes L2 support, advanced configuration, marketing automation support, user management, issue resolution, and continuous improvement of platform capabilities. You will act as a subject matter expert, ensuring best practices, platform efficiency, and alignment between Sales and Marketing business needs.
Job Description:
Key Accountabilities
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Provide L2 support for Salesforce CRM and Account Engagement (Pardot) platforms.
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Support user queries and deliver training on Salesforce and Pardot functionalities.
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Manage user and license administration including setup, deactivation, roles, profiles, permission sets, sharing settings, and Pardot user access.
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Handle data migrations, data loading requests, and marketing data management activities.
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Support integrations between Salesforce, Pardot, and external/downstream systems.
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Configure and maintain Pardot assets including Engagement Studio programs, automation rules, dynamic lists, completion actions, forms, landing pages, and email templates.
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Monitor and troubleshoot Salesforce-Pardot sync issues and ensure proper lead lifecycle management.
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Support campaign execution, lead nurturing, scoring/grading models, and campaign reporting.
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Stay up to date with Salesforce and Pardot releases and evaluate new features.
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Execute Salesforce configuration changes including flows, approval processes, layouts, record types, dashboards, reports, and validation rules.
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Identify underutilized platform features and collaborate with product owners for backlog prioritization.
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Establish best practices, maintain documentation, and suggest continuous improvements. Professional Knowledge/Skills
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5+ years of experience as a Salesforce Administrator.
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3+ years of experience with Salesforce Account Engagement (Pardot).
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Certified Salesforce Administrator.
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Salesforce Account Engagement Specialist certification is preferred.
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Excellent communication and stakeholder management skills.
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Strong hands-on experience with Salesforce Flows and automation tools.
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Experience with Engagement Studio, Automation Rules, Dynamic Lists, and Completion Actions.
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Knowledge of lead management lifecycle and marketing automation best practices.
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Experience with Salesforce-Pardot integrations and troubleshooting sync issues.
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Experience working in a global organization.
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Strong problem-solving and analytical skills.
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Self-motivated and able to work independently and in teams
Location
Bangalore
Brand:
Bcoe
Time Type:
Full time
Contract Type:
Permanent