About this role
Senior Product Marketing Manager
This role is part of the “Weekday Partner Network”, i.e., posted by one of our clients
About the role
Location: India
Experience: 3 - 5 years
Salary: 15 - 25 LPA
Role Overview:
We are seeking a Senior Product Marketing Manager to lead the market positioning and messaging strategy for a rapidly scaling cloud platform serving independent US auto dealers. This role offers real ownership and direct impact, reporting to leadership.
Key Responsibilities
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Develop and own product positioning and messaging to differentiate in a competitive market.
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Create competitive battle cards and sales enablement materials to support the sales team.
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Drive demand generation efforts to build a strong pipeline.
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Lead the storytelling and marketing strategy behind an ongoing website rebrand in collaboration with a design firm.
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This is a strategic role that goes beyond support, offering the opportunity to shape how the product is perceived in the market.
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Good-to-have skills
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product marketingpositioningcompetitive analysissales enablementdemand generationbrandingwebsite rebranding