About this role
Senior Product Manager, Intracellular Immunoassays
POSITION SUMMARY:
The Senior Product Manager, Intracellular Immunoassays is responsible for product management and commercialization of MSD products, specifically electrochemiluminescent (ECL) assays for intracellular targets, assuring the achievement of short- and long-term revenue profit and goals. This position is also responsible for the evaluation of industry and customer trends, defining customer needs, the development of detailed product requirements for defining future products, and their commercial launch into the market place. This position will be part of cross-functional teams providing product vision and strategy, identifying and filling product gaps, and generating innovative ideas to grow market share. This position will own the full lifecycle of the product line from new product introduction, forecasting, pricing, supply continuity, and transitions to new product offerings. As senior role within the team, the incumbent is expected to operate with a high degree of independence and to provide mentorship and guidance to other Product Managers.
DUTIES AND RESPONSIBILITIES:
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Develop, and execute product line strategy
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o Define the product strategy and roadmap that aligns with the company goals and market opportunities;
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o Balance product line innovation with operational excellence;
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o Build business cases for new product offerings and product portfolio expansion.
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o Monitor product performance, market trends, and customer needs to identify growth opportunities.
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Market insight and voice of customer
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o Partner with field-based commercial teams (account managers, field applications scientists, and scientific affairs directors) to capture feedback from pharma, biotech, and academic customers.
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o Gather market insights from conferences, publications and key opinion leaders.
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o Conduct and synthesize voice of customer research to inform product strategy, product requirements, and customer journey
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Product development, launch, and lifecycle management
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o Partner with R&D to defined product requirements, specification, and performance metrics
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o Define product positioning, pricing, and differentiation within the multiplexed immunoassay and proteomics market
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o Support marketing collateral and training materials to support product launches;
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o Accountable for the commercial success of assigned product line responsibilities.
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o Define and analyze KPIs to monitor product line performance for continual improvements and lifecycle management
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Monitor the competitiv