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Senior Manager, Sales Incentives & Goals

Vanguard Group, Inc.
Malvern, PA, US Posted Oct 20, 2026
Hybrid

About this role

Vanguard Job Opportunity

Senior Manager, Sales Incentives & Goals

Location(s) Malvern, PA, US

Work model Hybrid

Date posted October 20, 2026

Job requisition 178922

Directs and guides a team of Intermediary business strategy analysts who conduct business strategic analysis and product/service evaluation. Identifies topics and assigns staffing for research, analyses, consultation, and presentation. Contributes actively during department-level and business-level strategic planning by explaining data-driven observations.

Job description

Benefits and rewards

Senior Manager, Sales Incentives & Goals

At Vanguard, we are transforming our distribution ecosystem—and aligning incentives to drive performance is a critical part of that journey. As the Senior Manager, Sales Incentives & Goals for our Financial Advisor Services (FAS) business, you will design and govern the frameworks that motivate our sales teams, ensuring clarity, fairness, and alignment with strategic priorities.

This role reports to the Head of Distribution Strategy & Planning and leads a team responsible for:

  • Annual Goal Setting: Establishing sales targets by segment, territory, and role

  • Incentive Plan Design: Creating incentive structures that reward behaviors aligned to strategic outcomes

  • Payouts & Governance: Managing payout processes, compliance, and governance routines

With over $4 trillion in assets under management across

Senior Manager, Sales Incentives & Goals

At Vanguard, we are transforming our distribution ecosystem—and aligning incentives to drive performance is a critical part of that journey. As the Senior Manager, Sales Incentives & Goals for our Financial Advisor Services (FAS) business, you will design and govern the frameworks that motivate our sales teams, ensuring clarity, fairness, and alignment with strategic priorities.

This role reports to the Head of Distribution Strategy & Planning and leads a team responsible for:

  • Annual Goal Setting: Establishing sales targets by segment, territory, and role

  • Incentive Plan Design: Creating incentive structures that reward behaviors aligned to strategic outcomes

  • Payouts & Governance: Managing payout processes, compliance, and governance routines

With over $4 trillion in assets under management across our intermediary channel, Vanguard's FAS division is a market leader. This role is critical to ensuring our sales force is motivated and rewarded in ways that drive growth, deepen advisor relationships, and reinforce Vanguard's mission.

Responsibilities

  • Design Incentive Strategy: Develop annual incentive plans that balance simplicity, competitiveness, and alignment with strategic priorities.

  • Set Clear Goals: Define annual sales targets by segment, territory, and role—anchored in capacity models, historical performance, and growth objectives.

  • Govern with Discipline: Establish governance routines for plan approval, payout accuracy, and compliance with regulatory and internal standards.

  • Partner Cross-Functionally: Work with Finance, HR, Legal, and Distribution leadership to ensure incentive plans are financially sound, legally compliant, and operationally executable.

  • Measure and Optimize: Monitor incentive effectiveness and goal attainment; recommend adjustments based on performance insights and market benchmarks.

  • The Ideal Candidate

  • You are a strategic thinker with deep expertise in sales incentives design and governance. You understand the dynamics of advisor-facing distribution teams and know how to create incentive structures that drive the right behaviors.

You will bring:

  • 10+ years of experience in sales compensation strategy, incentive design, or distribution planning

  • Proven ability to design and govern incentive plans for complex, multi-channel sales organizations

  • Strong analytical skills and experience with capacity modeling, goal setting, and payout accuracy

  • Familiarity with regulatory requirements and compliance standards for incentive programs

  • Executive presence and ability to influence across Finance, HR, Legal, and Distribution leadership

  • Special Factors

  • Sponsorship

  • Vanguard is not offering visa sponsorship for this position.

  • About Vanguard

  • At Vanguard, we don't just have a mission—we're on a mission.

  • To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.

  • How We Work

  • Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.

  • Read More

  • Our commitment to you

  • Vanguard takes the same long-term view of your success—at work and in life—with Benefits and Rewards packages that reflect what you care about, throughout all the phases and stages of your life.

Our Total Rewards programs provide you and your loved ones with wellness support for key areas in your life:

  • Financial wellness

  • We're committed to enabling your financial success and provide competitive offers and programs.

  • Physical wellness

  • We're committed to providing benefits that support your physical health and wellness.

  • Personal wellness

  • We're committed to providing resources that help support the full scope of your life.

  • Learn more about our complete benefits and rewards package

  • Our commitment to equal employment opportunity

  • Vanguard is an equal opportunity employer. Vanguard is committed to providing all crew members a working environment that is free from discrimination, prejudice and bias. Through this Equal Employment Opportunity (EEO) Policy, Vanguard reaffirms its commitment to equal employment opportunity for all applicants and crew members without regard to race, color, national origin or ancestry, religion, gender, sex, sexual orientation, gender identity or expression, age, disability, marital status, veteran or military status. In addition, Vanguard prohibits discrimination based on genetic information, as well as any other characteristic protected by federal, state or local law.

  • Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Vanguard. Please inform if you need assistance completing this application or to otherwise participate in the application process.

  • Let's get started

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  • Our commitment to equal employment opportunity

  • Vanguard is an equal opportunity employer. Vanguard is committed to providing all crew members a working environment that is free from discrimination, prejudice and bias. Through this Equal Employment Opportunity (EEO) Policy, Vanguard reaffirms its commitment to equal employment opportunity for all applicants and crew members without regard to race, color, national origin or ancestry, religion, gender, sex, sexual orientation, gender identity or expression, age, disability, marital status, veteran or military status. In addition, Vanguard prohibits discrimination based on genetic information, as well as any other characteristic protected by federal, state or local law.

  • Applicants with disabilities may be entitled to

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