About this role
What You'll Do
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Lead the creative development and execution of integrated brand and marketing campaigns across digital, ecommerce, social media, email, print, and in-store channels.
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Translate marketing strategies and business objectives into compelling, customer-focused visual concepts.
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Partner cross-functionally with Marketing, Ecommerce, Merchandising, Stores, and Creative teams to bring seasonal campaigns and brand initiatives to life.
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Oversee the development of campaign assets, including digital content, layouts, photography, and motion graphics.
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Establish and maintain campaign style guides, templates, and design standards to ensure a cohesive brand identity across all customer touchpoints.
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Provide creative direction, feedback, and quality assurance throughout the design and production process.
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Lead, mentor, and develop a team of graphic designers while fostering a collaborative, high-performing creative environment.
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Stay ahead of emerging design trends, technologies, and creative best practices to continuously evolve the brand's visual expression.
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Participate in photography shoots and occasional business travel as needed.
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What We're Looking For
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4–6+ years of experience in print and digital design supporting integrated, multi-channel marketing campaigns.
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2+ years of experience leading, mentoring, or developing creative/design teams.
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Previous experience within retail, fashion, consumer goods, or another consumer-facing brand strongly preferred.
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Bachelor's degree in Graphic Design, Visual Communications, Marketing Design, Fine Arts, or a related field.
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Strong command of typography, branding, layout, and visual storytelling.
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Experience with both print production and digital media requirements.
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Advanced proficiency in Adobe Photoshop, Illustrator, and InDesign.
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Ability to confidently present creative concepts and articulate the thinking behind the work.
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Strong cross-functional communication skills with the ability to synthesize feedback from multiple stakeholders.
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Highly organized, proactive, detail-oriented, and comfortable working in a fast-paced, deadline-driven environment.
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The Ideal Candidate
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You are both a creative thinker and a strong people leader. You understand how to build compelling brand creative that connects with consumers while maintaining consistency across a wide range of channels. You can move seamlessly between big-picture creative direction and the details of execution, and you know how to inspire a design team while partnering effectively with marketing, merchandising, ecommerce, and other business leaders.
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This is a hybrid position based in New York City and requires periodic travel.
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JOB ID: 179920