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Senior Manager, Brand Communications

P&G
Sydney, Australia
On-site

About this role

About the Role The Senior Manager, Brand Communications will develop and implement the Brand communications strategy to build and protect the reputation of P&G's sector brands. This role involves creating integrated PR plans, managing influential partnerships, leading crisis communications, and guiding social engagement and content through a multifunctional team and external agencies. What You'll Do

  • Create integrated communication/Brand PR strategies and plans and own the execution of these plans and events.
  • Build, maintain and leverage superior stakeholder relationships internally and externally.
  • Lead the planning and execution of influencer engagements and events.
  • Lead risk assessment including handling brand issues and crisis communication.
  • Lead social engagement strategies, community management and produce compelling content that influences opinion and drives action in support of the brands.
  • Manage and develop Brand PR agencies and act as strategic counsel for the multifunctional team. What We're Looking For
  • Australian Citizen or Permanent Resident, or New Zealand Citizen.
  • Bachelor's degree in Communications/PR or related fields preferred.
  • Minimum 6 years experience in Communications/Brand PR.
  • Strong communications skills and management of external partner relations; experience in influencer-inspired credentialing and equity-building PR programs.
  • Demonstrated strategic leadership and accountability; ability to build plans and communication tools for external influencers and internal partners.
  • Experience in Issues and Crisis Management; influencer communication is an advantage.
  • Ability to identify external opportunities and work with a diverse mix of influencers (media, business leaders, NGOs, KOLs, government officials).
  • High agility and flexibility to manage multiple projects and respond to external events. Nice to Have
  • Experience in Issues and Crisis Management and Influencer Communication is an advantage. Compensation & Benefits
  • Salary not disclosed; includes benefits described by P&G in company overview.

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