About this role
About the Role The Senior Manager, Brand Communications will develop and implement the Brand communications strategy to build and protect the reputation of P&G's sector brands. This role involves creating integrated PR plans, managing influential partnerships, leading crisis communications, and guiding social engagement and content through a multifunctional team and external agencies. What You'll Do
- Create integrated communication/Brand PR strategies and plans and own the execution of these plans and events.
- Build, maintain and leverage superior stakeholder relationships internally and externally.
- Lead the planning and execution of influencer engagements and events.
- Lead risk assessment including handling brand issues and crisis communication.
- Lead social engagement strategies, community management and produce compelling content that influences opinion and drives action in support of the brands.
- Manage and develop Brand PR agencies and act as strategic counsel for the multifunctional team. What We're Looking For
- Australian Citizen or Permanent Resident, or New Zealand Citizen.
- Bachelor's degree in Communications/PR or related fields preferred.
- Minimum 6 years experience in Communications/Brand PR.
- Strong communications skills and management of external partner relations; experience in influencer-inspired credentialing and equity-building PR programs.
- Demonstrated strategic leadership and accountability; ability to build plans and communication tools for external influencers and internal partners.
- Experience in Issues and Crisis Management; influencer communication is an advantage.
- Ability to identify external opportunities and work with a diverse mix of influencers (media, business leaders, NGOs, KOLs, government officials).
- High agility and flexibility to manage multiple projects and respond to external events. Nice to Have
- Experience in Issues and Crisis Management and Influencer Communication is an advantage. Compensation & Benefits
- Salary not disclosed; includes benefits described by P&G in company overview.