Senior Manager - Analytics and Insight

Senior Manager - Analytics and Insight

MTN Nigeria is part of the MTN Group, Africa's leading cellular telecommunications company. On May 16, 2001, MTN became the first GSM network to make a call following the globally lauded Nigerian GSM auction conducted by the Nigerian Communications Commission earlier in the year. Thereafter the company launched full commercial operations beginning wi...

Senior Manager - Analytics and Insight

• Job Type Full Time
• Qualification BA/BSc/HND
• Experience 9 - 17 years
• Location Lagos
• Job Field Data, Business Analysis and AI

Mission

• Oversee the development and management of EB data strategy, ensuring that strategic, marketing and operational decision-making is supported by accurate, efficient and effective business and market relevant insights.
• Ensure adherence to policies and procedures that monitor and support EB business performance management
• To help shape the strategy for data extraction, interpretation and governance.
• To distill and provide deep understanding of customer needs and aspirations to enable MTN Nigeria engage more closely with its customers.

Description

• Provide strategic direction on Enterprise Business planning and pricing analysis
• Ensure relevant business rules are applied in the budget process and forecasting scenarios for Enterprise Business performance
• Manage the performance measurement and monitoring of EB propositions / promotion / activity to ensure that it adheres to EB business plan and provide feedback to senior management as requested.
• Develop competitive pricing strategies for MTN Business product plans, solutions and value propositions
• Determine and manage the development of new insight generation capabilities to enhance deployment of solutions and services in all Enterprise Segments (across both Corporate and SME segments)
• Develop and execute Market insight and Lead generation strategies through research, relevant partnerships and channels
• Manage business case development and analysis
• Review feasibility assumptions used versus actual behavior in market after launch of product, promotion or activity.
• Provide strategic direction and oversight on business performance reporting metrics (subscriber, revenue, margins, churn) of all EB solutions and services across all key segments
• Provide analysis and insight to Management in areas of Client acquisition, analytics, churn management, revenue enhancement, margins, pricing and customer data knowledge management
• Define and manage Enterprise Segment customer lifecycle management (CLM) framework in conjunction with the Segment Managers
• Lead the development of data points for comprehensive reportage of EB activities, from lead generation, sales analytics, client relationship management and collections
• Responsible for end-to-end reporting of all EB activities
• Ensure integrity of EB financial modeling for key projects and propositions.
• Manage process for Enterprise segment Competitor knowledge, monitoring and analysis
• Ensure quality assurance for all business plans, pricing analysis and data generated for reporting
• Review and assess competitive price reactions scenarios
• Ensure Just-In-Time and accurate commission pay-out to direct sales team and channel/Technology partners
• Manage ad hoc projects as directed by CEBO
• Coach and train direct reports to ensure understanding of the objectives and goals of the department, awareness of set targets/requirements and regularly review their training needs.
• Review the performance of individual team members and complete appraisals in accordance with the employee performance appraisal procedures and time schedules.

Requirements

Education

• First Degree in Accounting, Finance, Economics or related discipline
• A master’s degree, preferably an MBA will be an advantage
• Fluent in English and language of country preferable Fluent in English and language of country preferable

Experience

9 – 17 years’ work experience which includes:

• Manager track record of 5 years or more; with at least 3 years in relevant sector/ industry

• Worked across diverse cultures and geographies advantageous

• 3 years in reporting business performance and financial analysis

• 3 years’ experience in business analytics and market insight.

• Experience in business development

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