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Senior Integrated Marketing Associate

CASETiFY
Shanghai, China Posted Oct 23, 2026
Full-time

About this role

Job description:

  • Support development of marketing plans for brand & product campaigns.

  • Partner with global team for campaign adoption and execution.

  • Support CN insights work, consumer survey, brand strategy, and all marketing campaign execution.

  • Support marketing roadmap and calendar to orchestrate CN brand & consumer journey

  • Partner with cross functional teams, including Retail, Marketplace, E-com and Partnerships, to ensure brand right communication across all channels that resonates with CN consumers to achieve brand and business success.

  • Develop creative brief to ensure local relevant assets, collaborating with creative PM & creative partners.

  • Support retail / PR event for store opening moment and promotions, and in-store brand communication and campaign integration.

  • Support corporate and brand campaign PR execution, collaborating with PR agency and global marketing team.

Qualifications

  • 3-5 years of experience in brand marketing.

  • Strong analytical and problem-solving skills.

  • Excellent communication and teamwork abilities, with experience working across global teams.

  • Experience in fashion, lifestyle, or luxury brands preferred.

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