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Senior Director of Franchise Development

RemotelyHR
Los Angeles, CA
On-siteUSD 135,000 - 150,000 / year

About this role

RemotelyHR is hiring on behalf of French Florist

Reporting to the Vice President, Franchising, we are seeking a strategic and results-driven Senior Director of Franchise Development to spearhead our franchise growth initiatives. The ideal candidate will possess a deep understanding of franchise sales, process improvement, and franchise system success. In addition, this candidate must have experience thriving in a startup environment, who can assist with strategy and execute tasks to achieve results. This individual should be comfortable navigating the dynamic challenges of a growing business and contributing across various functions. This is a full-time position, please do not apply unless you are able to work exclusively for French Florist.

Key Responsibilities

    1. Franchise Strategy
  • Work with our team to develop and implement comprehensive franchise development strategies that align with our start-up franchise growth objectives.

    1. Franchise Sales
  • Improve and execute the franchise sales process, guiding prospective franchisees from initial inquiry through to the execution of franchise agreements.

    1. Relationship Management
  • Build and nurture strong relationships with current and prospective franchisees, proactively addressing their needs and concerns.

    1. Brand Ambassador
  • Represent French Florist at industry events and conferences, promoting our franchise opportunities and enhancing brand visibility.

  • Success Measures

  • Franchise Sales Growth

  • Achieve specific monthly and annual targets for the number of new franchises sold.

  • Market Expansion

  • Successfully enter and establish French Florist franchises in designated new markets within a specified timeframe.

  • Lead Conversion Rate

  • Track and improve the percentage of leads converted to signed franchise agreements.

Qualifications

  • Bachelor’s degree in Business, Marketing, or a related field; MBA a plus.

  • Minimum of 3 to 5 years of experience in franchise development or sales, preferably with emerging franchise experience.

  • Proven track record of successful franchise growth and relationship management.

  • Strong understanding of franchise laws and regulations.

  • Exceptional communication, negotiation, and interpersonal skills.

  • Ability to work collaboratively across departments and with diverse teams.

  • Proficient in CRM software and Microsoft Office Suite.

  • Must be able to travel to Southern CA monthly for Discovery Days

  • Compensation and Benefits

  • $135,000 - $150,000/year salary base, plus commission for each franchise sold (5% Commission on Deals; 6% over $1m, 7% over $1.4m)

  • Paid time off and professional development allowances

  • Employee stock option eligibility after one year

  • Opportunity to play a key role in shaping a fast-growing franchise system

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