About this role
Senior CXM Strategist
Strategy & Transformation
Madrid
About the job
Key responsibilities
- Leads the building, development and delivery of strategic omni-channel marketing plans
- Continually monitors current marketing trends, new technology solutions and competitive strategies – and then translates them into new marketing ideas for clients
- Shows a strong understanding of differences in marketing to customers in different verticals and environments
- Develops trusted, long-term relationships with key client contacts and executives
- Ensures meaningful client value is delivered through a mix of best-practice solutions, skills, capabilities and original thinking
- Manages team members to deliver strategy projects correctly and on-time
- Collaborates and develops relationships with internal teams (account management, operations, creative, analytics etc.) and partner agencies to understand the feasibility of cross-channel recommendations/ plans
- Identifies key data points and measurements to show the impact of our approach and strategy on the client’s business