About this role
About the Role
Own content marketing for the German-speaking market at a seed-stage B2B AI communications company. You will shape the brand voice across the customer journey and create content that helps businesses understand and trust AI-powered communication tools.
What You'll Do
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Develop and execute the content marketing strategy for the German-speaking market.
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Write and manage website, landing page, and performance marketing copy in German.
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Script ad creatives for YouTube and paid social channels.
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Plan and deliver organic content strategies across social platforms.
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Collaborate with creators, customers, and influencers to produce authentic content.
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Use user research, A/B testing, and performance insights to improve messaging.
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Contribute to product positioning and go-to-market messaging.
What We're Looking For
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At least 4 years of experience in content marketing, copywriting, or growth marketing.
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Experience in B2B SaaS or a fast-growing software environment, ideally in AI or voice technology.
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Native German proficiency with excellent marketing writing skills, plus fluent English.
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Experience with performance marketing, conversion-focused copy, and scripting paid video and social ads.
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Experience developing organic social content strategies and applying SEO best practices.
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An analytical, experimental approach, including experience with A/B testing and user research.
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Experience collaborating with creators, customers, and influencers, and shaping product positioning and go-to-market messaging.
Compensation & Benefits
Salary: €65,000 to €85,000 annually. Visa sponsorship is not available.
Location
On-site in Vienna, Austria.