About this role
Senior Brand Manager at Live Nation in New York, NY. You will lead brand strategy and partnerships across Live Nation’s brand portfolio, helping to build compelling campaigns that engage fans, artists, and sponsors. This role sits within Live Nation's broader Live Nation Media & Sponsorship teams and contributes to shaping the company's brand narrative and sponsorship activations.
What You'll Do
- Develop and execute integrated brand strategies and sponsorship activations aligned with business goals.
- Collaborate with marketing, sponsorship, and cross-functional teams to create campaigns for live events, venues, and artists.
- Analyze campaign performance, audience insights, and market trends to optimize programs.
- Manage project timelines, budgets, and agency partners.
- Communicate effectively with internal and external stakeholders to ensure alignment.
What We're Looking For
- Proven experience in brand management, sponsorships, or marketing (5+ years).
- Strong storytelling and communication skills; ability to influence cross-functionally.
- Experience in entertainment or live events is a plus.
- Bachelor's degree in Marketing, Communications, or related field; MBA a plus.
- Ability to thrive in fast-paced environment and manage multiple campaigns.
Nice to Have
- Experience with music or live entertainment brands; data-driven decision-making; strong network in the industry.
Compensation & Benefits
- Salary: $64,000 - $80,000 USD per year
- Generous vacation, healthcare, retirement benefits
- Student loan repayment
- Tuition reimbursement
- Six months of paid caregiver leave for new parents including fostering and perks like Roadie Babies helping new parents care for their babies on work trips
- Exclusive employee ticketing program with access to free live events