Senior Associate, Paid Search

Senior Associate, Paid Search

Job Description:

We are looking for a Senior Associate, Paid Search, to join our team. Reporting into the Senior Manager, Paid Search, the Senior Associate will demonstrate the ability to report and optimize client marketing campaigns across platforms like Google and Bing. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will deliver reporting, insights, and projects in a timely manner and within budget plans supporting the team. You will contribute significantly to client calls, presenting information and asking questions.

You Will:

• Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
• Execute retail campaigns and traditional search campaigns, including account setup, campaign builds, daily optimization, bid strategy development and budget pacing.
• Assist with media plan creation from visual aids to detailed descriptions of partners and strategy.
• Interpret performance reports to provide actionable insights and analysis.
• Ensure campaigns are run to agreed upon best practice guideline.
• Assist and attend both internal and external weekly calls and meetings with clients and vendors.
• Collaborate across our client team and channels.

Qualifications

• 1+ years' experience in Paid Search

• Solid analytical and problem-solving skills; comfortable working with data to draw insights

• Familiarity with Excel or Google Sheets (e.g., pivot tables, basic formulas, vlookups)

• Clear verbal and written communication skills

• Detail-oriented with strong organizational and time management abilities

• Ability to learn new tools and platforms quickly in a fast-paced environment

• Self-starter attitude with a collaborative mindset

• Digital marketing experience a plus.

• Bachelor's degree preferred.

• The annual salary range for this position is $62,100-$70,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

• Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.

• Location: New York

• Brand: Iprospect

• Time Type: Full time

• Contract Type: Permanent

• Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

• Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please contact us.