Senior Associate, Content and Programming

Job title: Senior Associate, Content and Programming

About the Role

The role will lead the development, localization, and delivery of Forum content and programming in China.

• Consumption and the Experiential

The role acts as a critical bridge between global priorities and regional realities, ensuring that Forum initiatives are contextually relevant, insight-driven, and embedded within strong multistakeholder ecosystems.

A core expectation is the ability to apply World Economic Forum methodologies (content development, high-level convening, and ecosystem building) across systems, while identifying cross-cutting themes such as digital transformation, artificial intelligence and sustainability.

Job Location

This position is based in the World Economic Forum’s Beijing Representative Office.

Key Responsibilities

• 1. Content Leadership, Localization & Insight Generation

• Act as the primary China focal point for assigned Forum Centres, ensuring effective localization of global initiatives into the Chinese context

• Translate China-specific priorities, insights, and policy developments into the Forum’s global agenda and content pipeline

• Lead the planning and execution of Forum activities in China (and selectively regionally), ensuring delivery against strategic objectives, timelines, and quality standards

• Curate and produce high-quality content and insights originating from China (reports, briefings, roundtables, knowledge outputs)

• Ensure content relevance by aligning global priorities with local stakeholder needs and emerging trends

• 2. Stakeholder & Ecosystem Engagement

• Build and manage trusted relationships with key stakeholders (government, business, academia, innovators), in close coordination with Business Engagement (BE) and Government Engagement (GE) teams

• Expand and diversify the stakeholder network, with particular focus on underdeveloped segments (e.g. academia, global companies)

• Contribute to partner development and retention by embedding content and programming into stakeholder value propositions

• Develop and activate regional communities aligned with thematic priorities (including mapping, outreach, and engagement of public and private sector leaders)

• Ensure strong stakeholder continuity through disciplined follow-ups, account awareness, and engagement tracking

• 3. Programme Delivery & Cross-Team Integration

• Lead the design and delivery of events, dialogues, and contributions to regional and global Forum programming

• Coordinate closely with internal teams (Centres, BE, GE, Regional teams) to ensure alignment and integration across activities

• Ensure that China-based activities are effectively connected to and visible within the broader Forum platform.

• Support contributions from China stakeholders into global Forum events and initiatives.

• 4. Cross-System Integration (enabling levers)

• Identify and develop intersections across systems, including:

• AI and digital transformation across industries

• The role of finance in enabling innovation in health and consumption

• Contribute to shaping integrated narratives that reflect system-level transformation

• Position China as a source of innovation and insight across these domains

• 5. Strategic Coordination

• Provide day-to-day management, ensuring high standards of execution and professional development.

• Drive operational excellence across activities (planning, reporting, stakeholder management discipline).

• Maintain strong coordination with global teams, including regular communication, alignment on priorities, and contribution to global workstreams.

• Contribute to shaping the Beijing office’s strategic direction and thematic priorities.

• 6. Ad-hoc / cross-Forum/ teams work or activities

• Support or Lead on ad-hoc sprint projects that may arise from Global Centres.

• Support or Lead on ad-hoc events that may arise from Global Centres.

• Success Measures

• Content Impact: Evidence of China-generated insights contributing to Forum outputs and being used by stakeholders (e.g. cited, referenced, informing policy or industry discussions)

• Localization Quality: Effectiveness in translating global initiatives into meaningful regional impact

• Stakeholder Outcomes: Growth in network, strength of relationships, and contribution to partner retention/development

• Integration with Global Centres: Visibility and uptake of Beijing contributions within global Forum work

• Integration with Beijing teams: delivering value to partners in collaboration with other teams in the Beijing Office.

• Execution Excellence: Quality, timeliness, and consistency of programme delivery and stakeholder management

• Desired qualification and experience

• Experience: 5+ years with reputable organizations. Strategy consulting experience is a plus.

• Education: Master’s degree or above.

• Domain Expertise: Proven experience related to consumer sectors, local and regional economies, cities and urban development, or adjacent areas, such as sports, cultural heritage, tourism.

• Language: Near-native fluency in both English and Mandarin.

• Core Competencies: Strong analytical and content development; stakeholder management across public/private sectors; disciplined execution in matrixed global environments.

• China–Global Bridge: Deep understanding of China’s policy/business/innovation landscape; skilled at two-way interpretation between Chinese and international priorities; culturally sensitive; able to work autonomously while staying aligned with global teams.

• Technical: Strong proficiency in using AI tools.