Senior Amazon PPC & Growth Manager

Position Type: Full Time Location: Philippines (Remote) Schedule: Monday–Friday, UK business hours; full UK-hours alignment during onboarding

About the Company

Our client manages is a team of around 40 with nine brands, including Deer &

Oak, the UK's biggest chopping board brand. They sell more than 1.6 million units a year across 12 Amazon marketplaces, plus eBay, B&Q,

Wowcher and TikTok Shop.

They have three simple goals. To provide: Great Products. Great Prices. Great Service. Since 1977 when the business started selling its first product out of the owner's spare bedroom, they are now going through a period of real growth.

About the Role

We’re looking for a commercially minded Senior Amazon PPC and Growth Manager to take ownership of two e-commerce brands and drive their growth. This role combines hands-on Amazon PPC management with pricing, listing optimization, inventory planning, and overall brand performance.

The ideal candidate can think beyond advertising metrics and manage a brand like their own business. In-house or brand-side e-commerce experience is strongly preferred, particularly for candidates who can connect PPC decisions with sales, profitability, and long-term growth.

You’ll work closely with a Brand Director and cross-functional teams, with support from internal tools and creative resources. Amazon will account for approximately 80% of the role, with opportunities to support growth across other marketplaces.

Responsibilities

• Amazon PPC Management: Build, launch, and optimize Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. Analyze performance data, adjust bids and budgets, and identify keyword opportunities to improve sales and profitability.

• PPC Strategy: Develop advertising strategies and recommendations in collaboration with the Brand Director, using data to guide decisions and identify growth opportunities.

• Listing and Conversion Optimization: Improve listing quality, product imagery, and conversion performance. Provide creative briefs and feedback, conduct competitor research, and use Amazon A/B testing and other research tools to guide improvements.

• Pricing and Promotions: Collaborate with the Brand Director on pricing, deals, coupons, and promotional strategies, with opportunities to take greater ownership over time.

• Inventory and Demand Planning: Work with Supply Chain and Logistics to maintain inventory forecasts, coordinate FBA replenishment, and minimize stockout risks.

• Brand Performance: Monitor sales, margins, keyword rankings, and other key metrics. Prepare weekly performance updates and recommend actions to improve results.

• Marketplace Management: Support listing quality and localization across relevant US, UK, and European marketplaces, including France, Spain, and Germany.

• Cross-Functional Collaboration: Work with Creatives, Listing Specialists, and Brand Administrators to implement improvements and resolve listing or catalog issues.

• Prioritization and Execution: Manage multiple workstreams, identify risks early, and ensure important tasks are completed without losing sight of overall business goals.

Competencies and Qualifications

Must-Have

• At least 3 years of relevant experience in Amazon PPC, e-commerce brand management, or a related commercial role.

• Hands-on experience with Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.

• Strong knowledge of Amazon Seller Central, the Amazon Ads Console, and Brand Analytics.

• Strong analytical skills, with the ability to interpret data and translate insights into actionable business decisions.

• Understanding of keyword rankings, campaign performance, pricing, and profitability.

• Excellent prioritization, multitasking, and problem-solving skills.

• Strong communication skills and the ability to work collaboratively across teams.

• Adaptability and willingness to learn new technologies, internal tools, and AI-powered solutions.

• A proactive, commercially minded approach with a strong sense of ownership.

Nice to Have

• In-house, private-label, or brand-side e-commerce experience.

• Experience with listing optimization, creative testing, and conversion improvement.

• Exposure to pricing strategy, promotions, inventory forecasting, and demand planning.

• Experience supporting multiple Amazon marketplaces, including the UK, US, and EU.

• Familiarity with AI tools and advertising optimization platforms.

• Experience with PPC Tools such as Pacvue , Scaleinsights, Sellerboard, and similar tools

Important Note: The role is exclusive to Ideal Direct, with no other work alongside it.

What The Company Offers

• Competitive salary package

• HMO coverage for you

• 13th Month Benefit.

• 10 days paid leave per year.

• A real role in a growing business – not a task farm. You will have ownership and autonomy.

• Structured onboarding, mentoring, and career development opportunities.