Sales Representative / Customer Acquisition Officer

Job Title: Sales Representative / Customer Acquisition Officer

Locations: Allen Avenue, Oregun, Alausa and Ikeja - Lagos

Employment Type: Full-time

Work Schedule: Mon to Sat

Working Hours: 9:00 AM – 7:00 PM or 10:00 AM – 8:00 PM, depending on the schedule.

Gender Preference: Female

Industry: Fashion E-commerce / Retail

Job Summary

• We are seeking a confident, persuasive, proactive and results-driven Sales Representative / Customer Acquisition to drive product sales and attract new customers for a fashion retail business specialising in ready-made and custom-made clothing.
• The successful candidate will be responsible for attending to walk-in customers, promoting products, convincing potential buyers to make purchases and actively expanding the company's customer base.
• The role requires someone who can independently identify and attract potential customers through various channels, including personal contacts, referrals, networking, direct outreach, social media and other effective sales strategies.
• The ideal candidate must be able to generate sales opportunities, follow up with interested customers and successfully convert prospects into paying customers.
• Candidates who can demonstrate practical ways of attracting customers and driving sales, both online and offline, are encouraged to apply.

Key Responsibilities

Sales & Customer Engagement:

• Attend to walk-in customers and provide excellent customer service.
• Promote and sell ready-made and custom-made clothing to customers.
• Understand customer needs and recommend suitable products.
• Persuade potential buyers, handle objections and successfully close sales.
• Maintain a professional and welcoming relationship with customers.

Customer Acquisition & Lead Generation:

• Proactively identify and attract new customers through various channels.
• Explore opportunities to generate sales through personal contacts, referrals, networking, direct outreach and online platforms.
• Develop and maintain a network of potential customers.
• Identify individuals and groups who may have an interest in the company's products.
• Take initiative in finding new customers rather than relying solely on walk-in sales.

Lead Follow-up & Sales Conversion:

• Follow up with prospective customers who have shown interest in the company's products.
• Maintain communication with potential buyers through calls, WhatsApp and other appropriate channels.
• Encourage interested prospects to complete their purchases.
• Convert customer inquiries and potential sales opportunities into actual transactions.
• Apply effective persuasion and negotiation techniques to improve sales conversion.

Customer Relationship Management:

• Build and maintain positive relationships with existing and prospective customers.
• Encourage repeat purchases and customer referrals.
• Keep records of customer inquiries, preferences and purchase history.
• Follow up with existing customers to identify additional sales opportunities.

Sales Performance & Reporting:

• Work towards achieving assigned sales targets.
• Monitor daily sales activities and customer acquisition efforts.
• Maintain accurate records of sales, customer inquiries and new customers acquired.
• Provide regular reports on sales performance and customer engagement.
• Identify opportunities and suggest practical strategies for improving sales.

Marketing & Promotional Support:

• Support promotional activities aimed at increasing product awareness and sales.
• Assist with promoting products across relevant online and offline channels.
• Participate in marketing initiatives and other activities that can attract potential buyers.

Requirements and Qualifications

• OND, HND or Bachelor's Degree in Marketing, Business Administration, Sales or a related field.
• Previous experience in sales, retail sales, direct selling, customer acquisition or a related role.
• Strong ability to persuade customers, negotiate and close sales.
• Ability to independently identify, attract and develop new customers.
• Experience following up with potential buyers and converting interest into purchases.
• Good communication, interpersonal and relationship-building skills.
• Confidence in approaching potential customers and promoting products.
• Ability to work independently, take initiative and achieve sales targets.
• Good understanding of customer service and sales techniques.
• An interest in fashion, retail and e-commerce will be an advantage.

Required Skills

• Sales and persuasion skills.
• Customer acquisition and prospecting.
• Lead generation and sales conversion.
• Negotiation and closing techniques.
• Customer relationship management.
• Communication and interpersonal skills.
• Networking and relationship building.
• Sales reporting and record keeping.
• Ability to identify and maximise sales opportunities.

Added Advantage:

• Candidates with any of the following skills will have an added advantage:
• Basic knowledge of digital marketing.
• Social media management and online product promotion.
• Content creation and product photography.
• Basic graphic design using Canva.
• Basic video editing.

Salary

N150,000 - N200,000 monthly (Depending on Experience and Sales Ability).

Application Closing Date

Not Specified.