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Sales Manager, Commercial HVAC

Copeland
Aachen-Oberforstbach, Germany; Belluno, Italy
Hybrid

About this role

Job title: Sales Manager, Commercial HVAC

About the Role Copeland is seeking a technically minded Sales Manager to champion our Commercial HVAC Controls and Flow Solutions portfolio. This role blends deep technical knowledge with customer engagement to influence commercial success and guide product direction. You’ll work cross-functionally with Sales, Engineering and Product Management to translate complex features into clear customer value.

What You'll Do

  • Serve as product expert for our Controls and Flow Solutions portfolio, supporting Account Executives during customer engagements and sales opportunities.
  • Conduct technical product demonstrations and customer presentations, translating complex technical features into compelling commercial benefits.
  • Collaborate with Sales, Engineering, and Product Management to develop customized customer solutions and go-to-market strategies.
  • Participate in account planning activities and contribute market, product, and application expertise to grow customer opportunities.
  • Act as the strategic interface between commercial and technical teams, balancing customer requirements with technical feasibility.
  • Gather Voice of Customer feedback and translate market insights into recommendations for product enhancements and future development priorities.
  • Support the commercial success of the product portfolio by contributing to revenue growth and market penetration objectives.
  • Lead regular stakeholder reviews to communicate product performance, market developments, customer feedback, and strategic priorities.
  • Represent the business at industry events, customer workshops, trade fairs, and technical conferences.
  • Monitor market trends, competitor activities, and emerging technologies within HVAC, controls, and heat pump applications.
  • Travel regularly within the assigned territory as needed.

What We're Looking For

  • Degree in Engineering or a related technical discipline.
  • Approximately 3–5 years of experience in Application Engineering, Product Management, Product Marketing, Technical Sales, or a similar customer-facing technical role.
  • Professional fluency in German and English.
  • Strong HVAC industry experience, ideally involving controls, sensors, refrigeration, heat pump systems, or related technologies.
  • Ability to communicate effectively with both engineering teams and commercial stakeholders.
  • Strong presentation and customer engagement skills.
  • Experience translating technical concepts into customer-focused value propositions.
  • Excellent stakeholder management and cross-functional collaboration capabilities.
  • Comfortable presenting to OEM customers, distributors, and internal leadership teams.
  • Willingness to travel regularly within the assigned territory.

Nice to Have

  • Experience with HVAC controls, electronic controllers, flow controls, pressure sensors, or related products.
  • Knowledge of heat pump applications and the broader HVAC ecosystem.
  • Experience supporting OEM customers and understanding technical sales processes.
  • Exposure to product management, product strategy, or product lifecycle management activities.
  • Experience working within international and matrix organizations.
  • Familiarity with Voice of Customer methodologies and market-driven product development.
  • Experience participating in trade shows, industry events, and customer workshops.
  • Additional European language skills, such as French or Spanish.

Compensation & Benefits

  • Flexible and competitive benefits plans to meet individual and family needs. We offer flexible time off plans, including parental leave, vacation and holiday leave.

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