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Sales Lead

Fronthill Limited
Lagos, Ilupeju Posted Oct 7, 2026
On-site

About this role

Sales Lead

  • Job Type Full Time
  • Qualification BA/BSc/HND
  • Experience
  • Location Lagos
  • City Ilupeju
  • Job Field Sales and Business Development

Responsibilities and Performance

  • Solution selling and commercial execution
  • Lead discovery meetings, presentations and site visits with technical colleagues. Translate operational problems into a clear value proposition covering performance, reliability, energy use and lifecycle cost.
  • Coordinate proposals, quotations, tender submissions and prequalification documents with engineering and estimating teams; maintain submission deadlines and follow-up plans.
  • Ensure proposals clearly state scope, assumptions, exclusions, payment milestones, validity and delivery dependencies. Obtain technical approval for system performance and design claims.
  • Negotiate within approved pricing and contract limits. Escalate discounts, credit terms, guarantees and non-standard commitments before acceptance; protect project margin and cash flow.
  • Complete a documented sales-to-project handover covering the agreed scope, stakeholders, commercial terms, risks and promises made. Support finance with agreed payment follow-up and customer escalation.
  • Marketing and demand generation
  • Build and execute a marketing calendar covering the company website, LinkedIn, email campaigns, events, technical seminars and targeted outreach to priority accounts.
  • Work with engineers to produce accurate case studies, solution brochures, presentations and technical content. Obtain approval for client names, images, testimonials and performance claims.
  • Manage campaign and agency budgets against qualified leads, opportunities and pipeline contribution. Improve website enquiries and lead follow-up through measurable experiments.
  • Monitor competitor activity, sector developments and customer feedback; use findings to sharpen positioning, campaign topics and sales priorities.

Qualifications and Experience

  • Bachelor’s degree or HND in Engineering, Business, Marketing or a related discipline, candidates should be from MEP companies, Engineering companies, Construction companies, IT and Technical industries or equivalent relevant professional experience.

  • At least five years of relevant B2B sales or business development experience, including experience selling technical solutions and at least two years leading people, a commercial function or significant cross-functional sales initiatives.

  • Demonstrated success winning project-based business in building automation, electrical or mechanical systems, ELV, energy management, HVAC controls or a closely related sector.

  • Experience managing complex sales involving consultants, contractors, end users and procurement stakeholders, from discovery and tendering through negotiation and award.

  • Practical experience planning and measuring B2B marketing campaigns, using CRM tools and preparing sales forecasts, proposals and management presentations.

  • Check how your CV matches this job

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