About this role
Job title: Sales Hub Marketing & Enablement Specialist
About the Role Help promote and enable adoption of HubSpot's Sales Hub, an AI-powered platform designed to shorten sales cycles by automating admin work, surfacing insights, and guiding reps to close with confidence. This role partners with product, marketing, and sales to tell impactful customer stories and ROI, turning platform capabilities into tangible business value. You’ll contribute to compelling content and assets that accelerate adoption and revenue growth.
What You'll Do
- Create enablement content, case studies, ROI resources, and messaging for Sales Hub.
- Collaborate with product, sales, and customer success to translate customer outcomes into compelling narratives.
- Develop demo materials and training to help teams utilize AI features (AI deal scoring, AI meeting notetaker, forecasting) to drive faster closes.
- Collect feedback, measure impact of enablement programs, and iterate on messaging and assets.
- Leverage customer stories and ROI data to demonstrate value to internal and external stakeholders.
What We're Looking For
- Experience in SaaS marketing, sales enablement, or product-led growth.
- Familiarity with AI-powered sales tools, CRM, and sales workflows.
- Strong writing, storytelling, and data-driven content creation skills.
- Ability to translate customer outcomes into credible ROI content and assets.
- Comfortable collaborating with cross-functional teams (product, marketing, sales, success).
Nice to Have
- Experience with case studies and ROI reporting.
- Knowledge of HubSpot platform and AI-enhanced sales features.
Compensation & Benefits
- Competitive compensation and benefits package; opportunity to influence product adoption and revenue growth across global teams.