About this role
We're looking for a Sales Development Representative to drive pipeline and book qualified appointments for a fast-growing women's fitness and nutrition coaching company with over 21,000 members transformed and a 4.8 Trustpilot rating across 1,500 or more verified reviews. You will handle inbound lead follow-up, conduct outbound outreach, qualify prospects, and book discovery calls for the sales team.
This is a high-activity, results-driven role. You will be communicating with women who are interested in transforming their health and fitness through a proven coaching program, which means empathy, clear communication, and genuine enthusiasm for the mission matter as much as sales skill. If you are a confident communicator, organized, comfortable working a structured outbound and inbound motion, and motivated by clear metrics and measurable results, this role is a strong fit.
Why You'll Want to Join
- You will be paid in USD (bi-monthly: every 15th and 30th)
- Paid Time Off in accordance with company policy
- Observance of Holidays per company guidelines
- 100% remote setup so you can work wherever you're most productive
- This role requires availability during US business hours
- Work inside a mission-driven women's fitness and coaching company with a strong brand, a loyal community, and real documented results
- High-activity SDR role with clear metrics and direct impact on revenue and member growth
What You'll Work On
Inbound Lead Follow-Up
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Respond to inbound leads quickly and professionally across email, DM, and other channels
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Qualify inbound prospects against defined criteria and move strong fits toward a discovery call
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Ensure no inbound lead waits or falls through the cracks Outbound Prospecting and Outreach
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Conduct outbound outreach via email, social media, and other relevant channels to generate pipeline
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Write personalized, non-spammy outreach that resonates with the target audience of women interested in health, fitness, and sustainable body transformation
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Follow up consistently on open threads and keep prospects engaged without being pushy Discovery Call Booking and Handoff
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Book qualified discovery calls for the sales team with full context and qualification notes
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Coordinate scheduling and confirmations to reduce no-shows and keep the pipeline moving
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Ensure clean, accurate handoffs so the sales team walks into every call fully prepared CRM and Reporting
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Log all outreach activity, conversations, and lead status accurately in the CRM
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Track activity volume, response rates, and appointment-set metrics consistently
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Meet daily and weekly outreach targets and monthly appointment-booking goals
What You Bring
- Prior experience in sales development, outbound outreach, or lead generation with a track record of booking qualified appointments
- Strong written and verbal English communication skills with a warm, confident, and professional tone
- Comfortable communicating with a predominantly female audience about health, fitness, and personal transformation topics in a way that feels genuine and supportive rather than salesy
- Organized and disciplined with clean CRM habits and consistent follow-through on every open lead
- Self-directed and motivated by clear metrics with the ability to hit daily activity targets independently
- Resilient and persistent without being aggressive
Nice to Have
- Experience in health, wellness, fitness, or coaching sales
- Background working in a high-growth DTC or coaching business
- Familiarity with women's health, nutrition, or strength training as a topic area
- Experience with CRM tools and sales engagement platforms