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SA - Account Executive, Paid Search (UK)

Incubeta
Cape Town, South Africa Posted Oct 27, 2026
Full-timeOn-site

About this role

The Role

We’re looking for an Account Executive to support the day-to-day optimisation, management, and delivery of paid search campaigns across a portfolio of client accounts. You’ll work hands-on within Google Ads and Microsoft Ads, helping to ensure campaigns are well-structured, accurately managed, and continuously optimised to drive strong performance outcomes.

You’ll support a range of clients - from smaller SMBs to growing brands - gaining exposure to different industries while developing your paid search and analytical skills.

This is a great opportunity for someone who enjoys being hands-on in platforms, has a strong attention to detail, and is looking to build a solid foundation in paid search with clear progression into a Senior Account Executive role.

Key Responsibilities

Client Communication

Support day-to-day communication with clients on paid search performance

Assist in delivering clear and accurate performance updates

Respond to client requests in a timely and professional manner

Build an understanding of client goals, industries, and performance priorities

Support creation of simple reporting and performance summaries

Paid Search Campaign Management

Assist in building and managing paid search campaigns across Google Ads and Microsoft Ads

Ensure campaigns are structured correctly in line with best practice (keywords, ad groups, match types, etc.)

Monitor campaign performance regularly and highlight key trends or issues

Support daily optimisations including keyword updates, ad copy changes, and budget adjustments

Help maintain accurate budget pacing across accounts

Work with senior team members to ensure campaigns are performing against KPIs such as CPA, ROAS, CTR, and conversions

Performance & Optimisation

Support ongoing optimisation of paid search campaigns

Help implement testing across ad copy, keywords, and targeting

Identify early performance trends and flag opportunities or risks

Ensure campaigns are aligned with client objectives and budgets

Use data to support decision-making and optimisation recommendations

Innovation & Development

Stay curious about paid search platform updates across Google Ads and Microsoft Ads

Support the implementation of new features, betas, and automation tools where relevant

Contribute ideas to improve campaign performance and efficiency

Develop awareness of industry trends and competitor activity

Share learnings with the wider team where appropriate

Team Collaboration

Work closely with Senior Account Executives and Managers to support campaign delivery

Ensure all tasks are completed accurately and on time

Communicate progress clearly and flag issues early where needed

Take feedback on board to support learning and development

Actively build knowledge to progress toward Senior Account Executive level

What We’re Looking For

Some exposure to paid search campaigns (Google Ads and/or Microsoft Ads desirable)

Basic understanding of paid search principles and campaign structure

Strong attention to detail and willingness to learn

Comfortable working with data and reporting

Good communication skills and a proactive attitude

Interest in digital marketing, automation, and performance media

Desire to grow into a more senior paid search role

Why Join Us

Gain hands-on experience in paid search across a variety of clients

Learn best practice in Google Ads and Microsoft Ads from experienced team members

Be part of a supportive, collaborative digital media team

Clear progression path into Senior Account Executive level

Our Package

Salary

We benchmark salaries against industry standards and review them regularly. Salary progression is aligned with development, performance, and increased responsibility over time.

Benefits

  • We offer a flexible, credit-based benefits package allowing you to choose from options such as healthcare, pension contributions, gym memberships, and more.

Policies

Our policies are designed to support a modern, flexible, and inclusive working environment that encourages growth and wellbeing.

Learning and Development

We provide structured onboarding and ongoing development support. You’ll have regular reviews and access to internal training resources to support your progression into more senior paid search roles.

What to Do Next

If you like what you’ve read, hit the Apply button - we look forward to receiving your application.

Our Hiring Process

We are an equal opportunities employer committed to fair and inclusive hiring.

If shortlisted, you’ll typically be invited to two or three interview stages. We keep candidates informed throughout the process and provide feedback at each stage where possible.

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