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Retail Market Manager, Fendt, Southern Europe

AGCO
Breganze, IT Posted Oct 30, 2026
RemoteEUR 50,000 - 60,000 / year

About this role

Retail Market Manager, Fendt, Southern Europe

Date:

Oct 30, 2026

Req ID:

104962

Location

Breganze, IT

Brand:

Fendt

Workplace Type:

Remote

Employment Duration:

Permanent

Not everyone can claim to feed the world, but it is part of our every day. Behind everything we do for our farmers, there is one AGCO team making it happen. We are proud to put our curiosity to work, building a better and more sustainable world. Join our extraordinary team today!

The Retail Market Manager is responsible for the conception and / or implementation of all sales & Marketing promoting activities in the region: Ensures a market adapted and continuous product argumentation on all channels for the Field Retail Managers, Product Specialists and the dealer salesmen - Supports MC (Marketing Communication) with the development of the B2B2C brand communication), as well as the cross medial implementation in the market with the aim of creating one consistent and region wide Fendt presence.

Fully involved in the creation of (digital) campaigns and their regional implementation, reviewing implementation success. Ensures market specific adaptions to the Marketing´s training concepts and their regional implementation. Define and implement through Sales Engineer, the local Sales and Marketing Training for the cluster. Plan, define and support Local DEMO activities for Full Line. Plans and supports events, e.g. product launches, local fairs and field days. Analysis and interpretation of customer satisfaction surveys (NPS) create activities to increase the results. Plans and reviews regional A&SP budgets in coordination with MC

Your Impact:

Digital Transformation Programs interface, responsible for the implementation of digital sales processes (lead to order) and the supporting system landscape.

Responsible for the lead capturing process during trade fairs, events and dealer days in the region (“We know every single event guest”) - Initiates adequate communication and sales campaigns by interpreting the right KPIs with one goal: filling the sales funnel.

Accountable for a consistent dealer and customer master database. This leader has internal interface responsibility: Professional and disciplinary responsibility for all subordinate A&SP Managers and Sales Engineers.

This includes target-oriented and independent task planning, the development, motivation and assessment of team members - Creation and coordination of framework conditions for the effective and efficient achievement of objectives.

First escalation stage in case of discrepancies between the team. Professional responsibility for Field Retail Managers and Product Specialists. This consists of the regional wide coordination for all retail topics, as well as the alignment with the local business managers

Your Experience and Qualification:

Previous Marketing experience will be beneficial, ideally gained within agricultural, grounds care or similar equipment business

Sales or Business Development experience is a strong plus Ideally educated to Agricultural Business Management, Economics or Marketing. Good knowledge of agricultural machinery business

Excellent Organizational skills. Strong Team Player. Good oral and written Communication skills in English is required; Spanish is a plus

Numeracy and Analytical ability. Business and Commercial Acumen.

Availability to travel: 50%

Your Benefits:

Attractive, fair remuneration including participation in our bonus scheme

Company car available for the position

Balance of work, family and free time due to flexible working time and the possibility of remote work

Private health insurance with partial coverage of some medical expenses

Canteen with meal allowance

Your Workplace:

You will work in remote mode, position is allocated to our combine site Breganze.

We value inclusion and recognize the innovation a diverse workforce delivers to our farmers. Through our recruitment efforts, we are committed to building a team that includes a variety of experiences, backgrounds, cultures, and perspectives.

Compensation

Applicable salary range: €50,000 - €60,000 gross annual salary

The compensation range specified in this job posting represents an indicative range for the role. Final remuneration will be defined based on the selected candidate’s experience, skills, and qualifications, in compliance with applicable EU pay transparency and pay equity regulations.

Join us as we bring agriculture into the future and apply now!

Leaders drive Fendt.

Customers know they can count on Fendt for the highest quality, most technologically advanced and most efficient equipment available, on or off the farm. Fendt's innovations provide the performance and profitability that farmers and other customers need to succeed while operating sustainably.

Job Segment: Sustainable Agriculture, Sales Engineer, Market Manager, Database, Marketing Manager, Agriculture, Sales, Technology, Marketing

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AGCO is a global leader in design, manufacture and distribution of agricultural machinery and precision technology. AGCO delivers value to farmers and OEM customers through its differentiated brand portfolio including leading brands like Fendt®, Massey Ferguson®, PTx and Valtra®. AGCO's full line of equipment, smart farming solutions and services helps farmers sustainably feed our world.

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