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Regional Sales Manager (Pharma)

Dr.Reddy’s
Posted Jul 16, 2026

About this role

About the Role This role drives sales performance and execution across regions through meticulous planning, monitoring, and team development. It includes validating doctors' potential, creating doctor-product matrices, and overseeing territory planning and medico-marketing activities to sustain growth. A key focus is turning around low-performing areas while fostering a high-performance culture. What You'll Do

  • Prepare weekly and monthly sales plans and ensure implementation of input planners for ASMs.
  • Validate doctors' potential, create doctor-product matrices, and oversee territory potential mapping by TMs/ASMs.
  • Conduct weekly and monthly reviews with ASMs, attend TM reviews in critical HQs, and address low-performing areas through JCC and action plans.
  • Enable ASMs to train TMs on communication, product strategies, and new launches while guiding them on effective customer engagement.
  • Plan and execute medico-marketing activities, including organizing CMEs with SM approval and managing logistics like speakers and venues.
  • Monitor process parameters such as call coverage, visit frequency compliance, e-detailing, and RCPA, ensuring alignment with COBE guidelines.
  • Maintain strong relationships with high-potential customers, address queries accurately, and support relationship consolidation through JCC.
  • Collaborate with cross-functional teams (SFE, SCM, GSA, PMT) to resolve operational issues and ensure effective process execution. What We're Looking For
  • Educational Qualification: Graduation in any discipline; Science/Pharmacy/MBA preferred.
  • Minimum Work Experience: 8+ years overall experience; 3 years within pharma industry.
  • Skills & Attributes: Channel Management, Brand Strategy, Key Opinion Leader Development, Selling Techniques, Sales Pipeline Management, Trade Marketing; execution, stakeholder collaboration, detail orientation.
  • Critical Exposures: Led Rx business of USD 3M+ / 2 areas in country (or KAM in B2B) and revenue of USD 800K+; exposure to multiple therapies; in-country experience; brand/product management experience with some RSM exposure preferred. Nice to Have
  • Brand/product management experience with at least 1 year in an RSM role is preferred. Compensation & Benefits
  • Joining & relocation support; maternity & paternity benefits; learning and development opportunities; medical coverage for you and your family; life coverage for yourself.

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