Promotions Manager

Croatia (Zagreb) Croatia (Zagreb) Marketing Hybrid Experienced Professionals Would you like to play an important role in planning and executing promotional activities while collaborating with cross-functional teams to ensure their successful delivery? We are looking for a Promotions Manager who will manage TPM processes, including leading a small team, overseeing promotions from concept to post-evaluation, and continuously improving ways of working.

KEY RESPONSIBILITIES

• Develop the promotions strategy in line with the OBPPC (Occasions, Brand, Package, Price, Channel) strategy, commercial policy, and market needs.
• Translate the promotional strategy into operational plans and ensure its implementation in collaboration with Sales and Marketing.
• Regularly analyze promotion effectiveness (ROI) through the preparation and monitoring of relevant metrics.
• Report promotional performance and effectiveness to all relevant stakeholders.
• Improve promotional activities based on analytical insights and ensure recommendations are incorporated into marketing calendars.
• Identify and implement opportunities for process improvement and enhancement of promotional activities.
• Collaborate closely with Field Sales, Key Account Managers, Marketing, and Finance to improve promotion management processes.
• Establish and ensure adherence to promotion management processes and routines across Sales, Marketing, and Finance.
• Lead a small team.
• ARE THESE YOUR SECRET INGREDIENTS?
• University degree (Bachelor’s or Master’s level).
• Minimum of two years of experience in similar roles (experience in Sales and/or Marketing is preferred).
• Excellent command of English, both written and spoken.
• Advanced proficiency in MS Office (especially Excel) and SAP.
• Strong organizational and planning skills.
• Strong strategic thinking, organizational capabilities, decision-making skills, and the ability to work effectively both independently and as part of a team.
• At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success.
• Benefits Development opportunities Meal ticket Medical Insurance Supportive team