Product Marketing Lead, GTM Strategy - Claude for Knowledge Work
About this role
Job title: Product Marketing Lead, GTM Strategy - Claude for Knowledge Work
About Anthropic
Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.
About the role
There are close to a billion knowledge workers in the world, and only a small fraction of them have discovered what it feels like to work alongside AI that actually raises their game. Getting the rest of the way there isn't a single campaign or launch — it's an integrated marketing and growth motion: the right story, reaching the right persona, backed by activation and campaign work that turns a first try into habitual use. That's what this role owns.
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