About this role
Job title: Product Marketeer
About the Role Responsible for supporting profitable growth through local activities that allow the portfolio to be sold in line with the strategy defined by Channel and End-User Marketeers. Collaborates with other enabling functions to define and deploy the 4Ps (Product, Pricing, Place, Promotion).
What You'll Do
- Lead product marketing strategy and manage offering portfolio through the 4Ps (Product, Price, Place, Promotion).
- Manage the value ladder per product category and highlight portfolio benefits and messaging.
- Lead product launch activities and Go-to-Market with support from End-User Marketer, Channel Marketer, and MarCom.
- Define positioning and adjust price in relation to the competitive landscape while mapping portfolio gaps.
- Manage inventory to avoid overstock and ensure compliance with regulations and standards.
- Manage sales and margin while analyzing price erosion and price-volume-mix-currency effects.
- Collect market and customer insights and map and update the customer/persona journey.
- Support customer NPS analysis and action plans as well as product-related training.
- Set up regular alignment meetings with MarCom, Channel Marketer, End-User Marketer, Sales, and BU to influence portfolio strategy and pricing.
What We're Looking For
- French language proficiency is required.
- Technical industry background is required.
- Minimum 3-5 years of experience in product marketing or commercial marketing roles, including hands-on experience with customer insights, new product introduction, product portfolio management, pricing strategy, and cross-functional collaboration.
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field with strong emphasis on digital marketing and market research.
Nice to Have
Compensation & Benefits
- You can grow a lasting career here with coaching and mentoring along the way.
- We value diversity and inclusion and operate in a global environment with a presence in 70+ countries and 27,000+ people.
- Our culture focuses on continuous learning, creativity, and collaboration, helping you progress in your career and contribute to brighter lives and a better world.