Product cum Portfolio Marketer

Job title: Product cum Portfolio Marketer

About the Role Copeland seeks a Product cum Portfolio Marketer to own the product lifecycle and go-to-market strategy for climate technology solutions across the Dubai/UAE and Dammam/Saudi Arabia regions. You will translate market and customer needs into differentiated product roadmaps, pricing strategies, and sales enablement that drive profitable growth. This role combines product management and portfolio marketing to deliver innovative solutions that meet customer use cases and market opportunities.

What You'll Do

• Own 5-year product roadmaps and lifecycle management from development to obsolescence, including managing product P&L and ensuring alignment with market opportunities.
• Define product positioning and ensure designs meet customer use cases; maintain accurate product information across the lifecycle and align with global data standards.
• Gather and analyze Voice of Customer insights, translate into clear product requirements, features, and technical direction.
• Balance growth, cost, and profitability through disciplined portfolio and lifecycle management.
• Support pricing strategy with inputs and partner with Pricing to enable value-based pricing, margin optimization, and competitive positioning.
• Develop and support sales enablement tools and collateral; enable effective customer engagement.
• Partner cross-functionally with engineering, operations, and commercial teams to ensure successful delivery and adoption; refine products based on performance and feedback.
• For Portfolio Marketing: develop go-to-market strategies including portfolio positioning, target audiences, messaging, and KPIs; create sales enablement resources and train sales teams with competitive insights; conduct persona mapping and journey development; prioritize digital tool development requirements and evaluate ROI to guide investments.

What We're Looking For

• Minimum five years of experience in product management, product development, or a related field.
• Proven leadership and communication skills with success in aligning cross-functional teams to deliver product roadmaps and achieve revenue goals.
• Advanced proficiency with product lifecycle management tools, data analysis platforms, and performance tracking systems.
• Strong analytical and problem-solving skills rooted in data-driven decision-making and customer-centric product development.
• A relentless pursuit of excellence and a strong desire to build innovative products that deliver profitable growth and competitive differentiation.
• Deep commitment to ownership, continuous learning, and taking proactive steps to improve product outcomes.
• Bachelor's degree in business administration, engineering, marketing, or a related field.
• Advanced knowledge of product positioning, pricing strategies, and P&L management.
• Experience in developing business cases, ROI analysis, and product roadmaps.
• Deep understanding of Voice of Customer (VoC) insights, translating into product requirements.
• Familiarity with agile development methodologies and tools.

Nice to Have

• Bachelor's degree in business administration, engineering, marketing, or related field.
• Advanced knowledge of product positioning, pricing strategies, and P&L management.
• Experience in developing business cases, ROI analysis, and product roadmaps.
• Deep understanding of VoC insights, translating into product requirements.
• Familiarity with agile development methodologies and tools.