Producer - Creative X

Producer - Creative X

Los Angeles, CA +3 locations

Design

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Creative X is a global, integrated creative agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp, and our hardware products. We are building accelerated production methods, repeatable creative AI skills, and integrations with Meta's own first-party tools to augment our creatives across every brand we support.

Creative X is hiring a Producer to lead content production and drive AI integration across Creative X and Meta's brands. The role will include a mix of producing campaign work and contributing to the team leading our AI production strategy, methodologies, and systems that make work scalable. You will own the schedule, scope, budget, resourcing, and quality of multiple projects at once, from brief to final delivery, across mixed deliverables: live action, stills, animation, motion design, AI creative, social formats, versioning, and localization. The ideal candidate solves production challenges across disciplines, communicates project status and decisions clearly to stakeholders, and enables teams to deliver high-quality creative, while turning what they learn on every production into better tools, workflows, and systems

Producer - Creative X Responsibilities

• Lead end-to-end production for multiple concurrent projects across Meta brands (kickoff, scoping, bidding, timelines, budgets, reviews, approvals, and delivery)
• Find opportunities for AI and automation integrations across the production process, and identify the best methods for designing, building, and socializing them with creative leads, technical teams, and cross-functional partners
• Turn repeatable production work (motion and brand templates, UI population, resizing, versioning) into templated, automated workflows
• Build and manage custom AI skills and agents for creative workflows (e.g. brief analysis, brand QC, design review, asset generation), and test their outputs against creative and brand standards
• Drive first-party tool building and third-party tool research and evaluations. Apply productization and systems-thinking approaches, and partner with engineering and product teams to turn production experience and knowledge into scalable tools and systems
• In partnership with Business Affairs, drive creative governance, ethics, and legal processes for AI-assisted production, with a working understanding of talent agreements, usage rights, IP protections, and responsible AI use
• Stay current on Gen AI tools, model releases, and Meta AI tools, and onboard creative teams to new ways of working through clear documentation and training

Minimum Qualifications

• 5+ years of producing film, video, and digital/social content at an agency, production company, studio, or in-house creative team
• Experience working embedded with creative teams, with a developed creative perspective: with demonstrated ability to balance creative quality standards with scalable infrastructure decisions
• Proven ability to bid, award, and execute productions across live action, animation, and stills, delivering on time, on budget, and on strategy with internal teams and external partners
• Hands-on experience producing GenAI creative including knowing their limits on what’s possible, quality of outputs and rights of use
• Experience managing AI productions and/or building AI and automation systems for creative teams (e.g., LLM agents, custom skills, workflow automation tools)
• Working knowledge of Model Context Protocols (MCPs), APIs, and LLM agent orchestration (tool use, skills, evaluations), and how they connect creative tools like Figma, Adobe Creative Suite, and GenAI platforms into end-to-end workflows

Preferred Qualifications

• Experience building workflow automations (e.g., n8n, Google Workspace/Apps Script) or custom Figma plugins
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Basic technical capabilities in using coding agents, reviewing code changes, and building custom agents
• Fluent in Figma with an understanding of building a design repository of custom skills
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience building or rolling out a new production model or workflow and measuring its impact
• Fluent in Weavy, Runway, Krea, ElevenLabs or similar Gen AI creative tooling
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

For those who live in or expect to work from California if hired for this position, please click here for additional information.

United States of America: $122,000/year to $175,000/year + bonus + equity + benefits Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

Equal Employment Opportunity

Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.

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