About this role
About the Role Intuit is on a mission to help small and mid-market businesses grow with us as their business grows. A key element is evolving how we price and package our business platform — across QuickBooks, Payroll, Payments, Mailchimp, and Intuit Intelligence — so that customers, from solo entrepreneurs to CFOs, get clear value at every stage of their growth. We are seeking a Principal, Pricing & Monetization Strategy with strong commercial instincts, cross-functional experience, and expertise in data-driven pricing to shape how Intuit's platform creates and captures value. You will partner cross-functionally with product managers, engineers, data analysts, market researchers, finance, and marketers to design pricing and packaging that supports adoption, growth, and long-term value for both our current products and next-generation innovations. What You'll Do
- Own pricing strategy and packaging architecture across Intuit's business platform — including tiering, good/better/best design, price-point setting, discount logic, and monetization guardrails for a self-serve, product-led motion.
- Design framework and test new commercial models — including subscription, consumption-based, and outcome-based monetization for AI and platform capabilities; translate novel features into durable pricing constructs.
- Build the analytical foundation for pricing decisions — willingness-to-pay studies, price elasticity, conjoint analysis, A/B price testing, demand modeling, and P&L/business-case development.
- Define and drive a pricing learning agenda in partnership with Data Science, market research, and Consumer Insights to continually sharpen willingness-to-pay, elasticity, and price-timing understanding.
- Develop pricing principles and frameworks that scale across products, segments, and geographies — moving the org from one-off recommendations to repeatable strategy.
- Partner cross-functionally (Product, Growth, Finance, Marketing, Legal) and influence senior and executive decision-making.
- Monitor competitive and adjacent-market dynamics and the performance of live pricing changes, iterating based on results.
- Mentor and uplevel pricing analysts and strategists as a player-coach, raising the bar for monetization craft across the team. What We're Looking For
- 10+ years in pricing, monetization, corporate/product strategy, or top-tier management consulting, with a core focus on monetization and pricing.
- Proven track record architecting and driving large-scale pricing and monetization initiatives with measurable business impact. Nice to Have
- Experience working with product-led growth models and AI/platform monetization would be a plus. Compensation & Benefits
- Not specified in the posting.