About this role
About the Role As a Partnership Marketing Coordinator at Insomniac, you’ll support the execution of brand partnerships across festivals and live events. You’ll coordinate sponsorship activations, manage partner deliverables, and ensure seamless campaign executions, collaborating with internal teams and external brand partners to enhance Headliner experiences and deliver measurable value for sponsors. What You'll Do
- Assist in planning, execution, and management of sponsorship and brand partnership programs for Insomniac's festivals and live events.
- Coordinate with clients, INS and Live Nation Brand Management teams to fulfill sponsorship assets throughout campaigns.
- Manage sponsorship deliverables and ensure all contractual obligations are met, including website integrations, social planning, festival map placements, email marketing, digital billboards, copywriting, ad generation, and branded content.
- Interface with clients as a primary contact to maintain strong relationships and high satisfaction.
- Collaborate with internal teams (marketing, production, creative, and sales) to execute sponsorship marketing plans.
- Track, analyze, and report on sponsorship performance; provide insights for future campaigns.
- Assist with creation of sponsorship proposals, recap reports, and presentation materials.
- Manage assets (logos, signage, promotional materials) to ensure proper brand representation.
- Support on-site activations and ensure seamless execution of sponsorship elements.
- Conduct industry research to identify new sponsorship opportunities and trends.
- Provide admin support with billbacks and budget management.
- Travel to events to support content capture and client relations onsite; be on-call during events.
- Perform additional projects as identified by the team. What We're Looking For
- 1-3 years of experience in sponsorship, event marketing, brand partnerships, in live events, preferably music festivals.
- Strong project management and organizational skills, with the ability to multitask in a fast-paced environment while maintaining composure and a positive attitude.
- Proficiency in managing multiple projects simultaneously, meeting deadlines, and delivering results.
- Excellent communication and relationship-building skills.
- Ability to think strategically and develop creative sponsorship marketing activation ideas that align with clients' objectives and resonate with target audiences.
- Practice extreme ownership and take accountability for the actions of yourself and the team.
- Basic knowledge of Microsoft Office Suite (Word, Excel, PowerPoint), Asana, Concur and Airtable.
- Ability to work effectively both independently and as part of a team.
- Passion for brand collaborations, experiential marketing, and sponsorships.
- Willingness to travel and work flexible hours, including evenings and weekends, as needed.
- Must be willing to travel to work during holidays, evening and weekend hours, tolerate loud noise levels and drastic temperature climates while working on-site at various event locations.